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Senegal

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Senegal.

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    Megatrends

    Healthy Living: The New Face of Healthy Ageing

    Dec 2017

    A growing ageing population is both an economic challenge and a business opportunity. As populations age, life’s milestones are deferred, and more people in the later stages of life assume the typical responsibilities of their younger counterparts, ...

    US$1,325
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    Megatrends

    Ethical Consumer: Mindful Consumerism

    Dec 2017

    Increasing awareness around ethical and environmental issues is driving the rise in mindful consumption. Although interest in ethical living is higher in emerging markets, it is still developed economies that lead the commercialisation of ...

    US$1,325
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    Megatrends

    Experience More Across the Customer Journey

    Dec 2017

    In the age of digital transformation, consumers strive to experience more across the customer journey. To meet consumers’ expectations, brands need to take a consumer-centric view, looking at each touchpoint in the path to purchase and after, to ...

    US$1,325
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    Country Profile

    Senegal: Country Profile

    Sep 2017

    Senegal’s economy will perform well in 2017. Improvements in agriculture, the recovery of industry and continued momentum in services all provide support. Consumer spending is another important driver. Energy constraints should be alleviated as new ...

    US$150
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    Country Report

    Travel and Tourism in Senegal

    Sep 2014

    Compared to several other African countries, Senegal has a considerably democratic and stable government, which is in fact considered an example to follow for neighbouring countries. This stability and maturity has been reflected in the government’s ...

    US$660
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    Markets of the Future

    Markets Of The Future in Senegal

    Jun 2014

    Euromonitor International identifies Senegal as one of the twenty Markets of the Future that will offer the most opportunities for consumer goods companies globally. The country’s nominal GDP is forecast to expand by a 7% CAGR over the next seven ...

    US$1,900
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