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 Market Research for Singapore

Euromonitor publishes reports on industries, consumers and demographics in Singapore.

  • Industry specific reports offer insight into market size and market share in Singapore; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Singapore report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Singapore in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Singapore statistics factfile.

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Country Report

Portable Players in Singapore

Portable players saw a volume decline of 8% in 2011 to sales of 390,000 units. This decline was mainly due to increasing demand for smartphones among consumers, in which the functions of portable media players are also integrated. Consumers’ ...

Dec 2012 | US$900| Add to cart | View details ›

Country Report

Televisions and Projectors in Singapore

The televisions and projectors category saw volume growth of 5% in 2011 with sales of 522,000 units. A rising trend of having more than one television was evident in Singaporean homes. In addition, as retail prices of televisions and projectors ...

Dec 2012 | US$900| Add to cart | View details ›

Country Report

Video Players in Singapore

Minor volume growth of 1% was demonstrated by video players in 2011, with sales of 86,000 units. This is attributable to the increasing usage of the Internet by consumers to retrieve online digital content conveniently, without the need to purchase ...

Dec 2012 | US$900| Add to cart | View details ›

Country Report

Mobile Phones in Singapore

Mobile phones increased in volume terms by 24% in 2011 with sales of 1.8 million units. Three major telecommunications companies – Starhub, M1 and Singtel – actively promoted mobile phones. Bundled promotions were offered to consumers at the end of ...

Dec 2012 | US$900| Add to cart | View details ›

Country Report

Computers and Peripherals in Singapore

Retail sales of computers, excluding peripherals, saw volume growth of 53%, with 610,000 units sold in 2011. This volume growth was mainly driven by tablets, which registered significant volume growth of 3,800%, albeit from a low base, with 209,000 ...

Dec 2012 | US$900| Add to cart | View details ›

Country Report

Financial Cards and Payments in Singapore

Due to economic uncertainty, consumers are cutting down on their discretionary spending as they became more cautious on spending – a development which has led to a slowdown in consumer spending. Nonetheless, financial cards transaction value ...

Dec 2012 | US$900| Add to cart | View details ›

Country Report

Toys and Games in Singapore

Due to the growing concern over age compression among children in Singapore, the switch from traditional toys to video and mobile games at a younger age is impacting on the growth of traditional toys. On top of that, the majority of the categories in...

Dec 2012 | US$1,100| Add to cart | View details ›

Country Report

Consumer Lending in Singapore

The economy in Singapore has been negatively affected by global economic uncertainty. However, demand for consumer loans continues to increase, albeit at a slower pace than before. Housing loan demand is slowing gradually in 2012 as the impact of the...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Pet Care in Singapore

The humanisation trend is evident in Singapore’s pet care industry as many pet owners are increasingly treating their pets as household members and are therefore pampering their pets with luxurious food, products and services, just as they would dote...

Nov 2012 | US$1,900| Add to cart | View details ›

Country Report

Pet Products in Singapore

As the humanisation trend continued in 2011, consumers continue to increase their spending on pet products to pamper their pets and they enjoy purchasing novelty and cute pet products. Some new products include carrier cages that enable pet owners to...

Nov 2012 | US$900| Add to cart | View details ›

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Books more ›

Statistical Reference Handbook

International Marketing Data and Statistics 2013

Nov 2012

Statistical Reference Handbook

Consumer Asia Pacific and Australasia 2013

Oct 2012

Statistical Reference Handbook

World Consumer Lifestyles Databook 2012

Mar 2012