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Country Report

India Flag Skin Care in India

| Pages: 34

Price: US$990

About this Report

Executive Summary

TRENDS

  • Facial care continued to be the biggest contributor to sales in skin care in 2014, with 90% of all skin care sales being generated by facial care. Facial care contains the highest number of brands and products in the country, and these products are the most often used in the beauty regime of every woman, and increasingly also men. Facial care is one of the few beauty routines followed by all age groups, from teenagers to those aged 65+. This was further improved by the increased use of facial care products by men, which registered strong growth from 2012.

COMPETITIVE LANDSCAPE

  • Hindustan Unilever maintained its lead in skin care in 2014 with a 48% value share. The company’s flagship brands, including Fair & Lovely, Pond’s, Lakmé, Vaseline and Pears, are all common household mass brands, which are extremely popular in both urban and rural areas. Consumers trust the company and its brands, and are also satisfied with the quality and price.

PROSPECTS

  • Skin care is expected to increase by a value CAGR of 8% at constant 2014 prices in the forecast period 2014-2019. This growth is expected to be driven by increased awareness of skin care products other than facial moisturisers. Knowledge of the existence and purpose of firming/anti-cellulite body care products, anti-agers, hand care products, facial cleansing wipes and others was low in 2014, and limited mostly to urban India. Over the forecast period this is expected to change, which will help to drive the overall growth of skin care in the country.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Skin Care industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Skin Care industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

The Skin Care in India market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Skin Care in India?
  • What are the major brands in India?
  • In which facial care category are skin whitening benefits most pronounced?
  • How are sales of mass versus premium anti-agers evolving?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

Table of Contents

Skin Care in India - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Skin Care by Category: Value 2009-2014
  • Table 2 Sales of Skin Care by Category: % Value Growth 2009-2014
  • Table 3 Sales of Skin Care by Premium vs Mass: % Value 2009-2014
  • Table 4 Sales of Face Masks by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2009-2014
  • Table 5 Sales of Facial Cleansers by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2009-2014
  • Table 6 Sales of Facial Moisturisers by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2009-2014
  • Table 7 Sales of Anti-Agers by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2009-2014
  • Table 8 Sales of Toners by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2009-2014
  • Table 9 NBO Company Shares of Skin Care: % Value 2010-2014
  • Table 10 LBN Brand Shares of Skin Care: % Value 2011-2014
  • Table 11 LBN Brand Shares of Facial Moisturisers: % Value 2011-2014
  • Table 12 LBN Brand Shares of Anti-agers: % Value 2011-2014
  • Table 13 LBN Brand Shares of Firming/Anti-cellulite Body Care: % Value 2011-2014
  • Table 14 LBN Brand Shares of General Purpose Body Care: % Value 2011-2014
  • Table 15 LBN Brand Shares of Premium Skin Care: % Value 2011-2014
  • Table 16 Forecast Sales of Skin Care by Category: Value 2014-2019
  • Table 17 Forecast Sales of Skin Care by Category: % Value Growth 2014-2019
  • Table 18 Forecast Sales of Skin Care by Premium vs Mass: % Value 2014-2019

Skin Care in India - Company Profiles

Hindustan Unilever Ltd in Beauty and Personal Care (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Hindustan Unilever Ltd: Key Facts
  • Summary 2 Hindustan Unilever Ltd: Operational Indicators

COMPETITIVE POSITIONING

  • Summary 3 Hindustan Unilever Ltd: Competitive Position 2014

Quest Retail Pvt Ltd in Beauty and Personal Care (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 4 Quest Retail Pvt Ltd: Key Facts
  • Summary 5 Quest Retail Pvt Ltd: Operational Indicators

COMPANY BACKGROUND

INTERNET STRATEGY

PRIVATE LABEL

  • Summary 6 Quest Retail Pvt Ltd: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 7 Quest Retail Pvt Ltd: Competitive Position 2014

Beauty and Personal Care in India - Industry Context

EXECUTIVE SUMMARY

Beauty and personal care registers strong growth, driven by increased awareness

Premiumisation drives growth in 2014

International players continue to dominate the competitive landscape

New product launches focus on variants

Internet retailing will be the next big distribution channel

KEY TRENDS AND DEVELOPMENTS

Premiumisation continues to drive growth in 2014

Newer products carve out a niche for themselves

Internet retailing registers strong growth in beauty and personal care in 2014

TERRITORY KEY TRENDS AND DEVELOPMENTS

East and Northeast India

North India

South India

West India

RURAL VS URBAN KEY TRENDS AND DEVELOPMENTS

Trends

Competitive Landscape

Prospects

MARKET DATA

  • Table 19 Sales of Beauty and Personal Care by Category: Value 2009-2014
  • Table 20 Sales of Beauty and Personal Care by Category: % Value Growth 2009-2014
  • Table 21 Sales of Premium Beauty and Personal Care by Category: Value 2009-2014
  • Table 22 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2009-2014
  • Table 23 Sales of Beauty and Personal Care by Region: Value 2009-2014
  • Table 24 Sales of Beauty and Personal Care by Region: % Value Growth 2009-2014
  • Table 25 Sales of Beauty and Personal Care by Rural vs Urban: % Value 2014
  • Table 26 GBO Company Shares of Beauty and Personal Care: % Value 2010-2014
  • Table 27 NBO Company Shares of Beauty and Personal Care: % Value 2010-2014
  • Table 28 LBN Brand Shares of Beauty and Personal Care: % Value 2011-2014
  • Table 29 Distribution of Beauty and Personal Care by Format: % Value 2009-2014
  • Table 30 Distribution of Beauty and Personal Care by Format and Category: % Value 2014
  • Table 31 Forecast Sales of Beauty and Personal Care by Category: Value 2014-2019
  • Table 32 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
  • Table 33 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2014-2019
  • Table 34 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
  • Table 35 Forecast Sales of Beauty and Personal Care by Region: Value 2014-2019
  • Table 36 Forecast Sales of Beauty and Personal Care by Region: % Value Growth 2014-2019

SOURCES

  • Summary 8 Research Sources

Segmentation

This market research report includes the following:

  • Skin Care
    • Body Care
      • Firming/Anti-Cellulite Body Care
        • Premium Firming/Anti-Cellulite Body Care
        • Mass Firming/Anti-Cellulite Body Care
      • General Purpose Body Care
        • Premium General Purpose Body Care
        • Mass General Purpose Body Care
    • Facial Care
      • Acne Treatments
        • Premium Acne Treatments
        • Mass Acne Treatments
      • Face Masks
        • Premium Face Masks
        • Mass Face Masks
      • Facial Cleansers
        • Liquid/Cream/Gel/Bar Cleansers
          • Premium Liquid/Cream/Gel/Bar Cleansers
          • Mass Liquid/Cream/Gel/Bar Cleansers
        • Facial Cleansing Wipes
          • Premium Facial Cleansing Wipes
          • Mass Facial Cleansing Wipes
      • Facial Moisturisers
        • Premium Facial Moisturisers
        • Mass Facial Moisturisers
      • Lip Care
        • Premium Lip Care
        • Mass Lip Care
      • Anti-Agers
        • Premium Anti-Agers
        • Mass Anti-Agers
      • Toners
        • Premium Toners
        • Mass Toners
    • Hand Care
      • Premium Hand Care
      • Mass Hand Care

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Analysis by Type
  • Premium vs Mass
  • Pricing
  • Products by Ingredient
  • Urban vs Rural

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume alternative
  • Retail volume alternative % growth
  • Retail volume alternative per capita

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