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Country Report

India Flag Skin Care in India

Price: US$900

About this Report

Executive Summary

TRENDS

  • Driven by the commercials and new claims on the product packaging, consumers started to pay more attention to their skin care needs in 2013. In addition, many consumers started to switch from mass to masstige brands which were claimed to be better quality than mass brands and were priced lower than premium brands. Most companies started to introduce such masstige brands to remain competitive. For example, Hindustan Unilever Ltd introduced new range of skin care products including serums under its brand Lakmé Absolute in 2014.

COMPETITIVE LANDSCAPE

  • In 2013, Hindustan Unilever Ltd maintained its lead in skin care with a value share of 51%. The company’s long-established leadership was mainly due to the widespread popularity and countrywide availability of its brands Fair & Lovely and Pond’s. In addition, Hindustan Unilever continued to enjoy strong distribution in second-tier cities and rural areas, where the majority of the Indian population lives. The company continued to market its brand Fair & Lovely in smaller pack sizes to maintain its affordability and share.

PROSPECTS

  • Demand for skin care products will continue to rise as consumers start paying more attention to their skin over the forecast period. Consumers of all age groups will look for benefits including wrinkle-free, smooth and glowing, and healthy skin. The trend will be driven further by the launch of new products with additional benefits which will persuade consumers to buy these brands. As a result, skin care is likely to grow by a value CAGR of 8% at constant 2013 prices over the forecast period.

Samples (FAQs about samples):

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Overview

Discover the latest market trends and uncover sources of future market growth for the Skin Care industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Skin Care industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

The Skin Care in India market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Skin Care in India?
  • What are the major brands in India?
  • In which facial care category are skin whitening benefits most pronounced?
  • How are sales of mass versus premium anti-agers evolving?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

Table of Contents

Skin Care in India - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Skin Care by Category: Value 2008-2013
  • Table 2 Sales of Skin Care by Category: % Value Growth 2008-2013
  • Table 3 Sales of Face Masks by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2013
  • Table 4 Sales of Facial Cleansers by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2013
  • Table 5 Sales of Facial Moisturisers by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2013
  • Table 6 Sales of Anti-Agers by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2013
  • Table 7 Sales of Toners by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2013
  • Table 8 NBO Company Shares of Skin Care: % Value 2009-2013
  • Table 9 LBN Brand Shares of Skin Care: % Value 2010-2013
  • Table 10 LBN Brand Shares of Facial Moisturisers: % Value 2010-2013
  • Table 11 LBN Brand Shares of Anti-agers: % Value 2010-2013
  • Table 12 LBN Brand Shares of Firming/Anti-cellulite Body Care: % Value 2010-2013
  • Table 13 LBN Brand Shares of General Purpose Body Care: % Value 2010-2013
  • Table 14 LBN Brand Shares of Premium Skin Care: % Value 2010-2013
  • Table 15 Forecast Sales of Skin Care by Category: Value 2013-2018
  • Table 16 Forecast Sales of Skin Care by Category: % Value Growth 2013-2018
  • Table 17 Forecast Sales of Skin Care by Premium vs Mass: % Value 2013-2018

Skin Care in India - Company Profiles

Hindustan Unilever Ltd in Beauty and Personal Care (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Hindustan Unilever Ltd: Key Facts
  • Summary 2 Hindustan Unilever Ltd: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 3 Hindustan Unilever Ltd: Competitive Position 2013

L'Oréal India Pvt Ltd in Beauty and Personal Care (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 4 L'Oréal India Pvt Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 5 L’Oréal India Pvt Ltd: Competitive Position 2013

Quest Retail Pvt Ltd in Beauty and Personal Care (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 6 Quest Retail Pvt Ltd: Key Facts
  • Summary 7 Quest Retail Pvt Ltd: Operational Indicators

COMPANY BACKGROUND

  • Chart 1 Quest Retail Pvt Ltd: The Body Shop in Delhi

INTERNET STRATEGY

PRIVATE LABEL

  • Summary 8 Quest Retail Pvt Ltd: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 9 Quest Retail Pvt Ltd: Competitive Position 2013

Beauty and Personal Care in India - Industry Context

EXECUTIVE SUMMARY

Beauty and personal care continues to see healthy growth in 2013

Consumers’ love for skin whitening continues to grow

Multinational companies continue to lead

Modern retailers increase their contribution, whilst internet retailing gains popularity

Beauty and personal care is likely to continue to grow over the forecast period

KEY TRENDS AND DEVELOPMENTS

Modern retailers increase their contribution, whilst internet retailing gains popularity

Skin whitening remains the most popular claim

Beauty and personal care becoming increasingly gender specific

TERRITORY KEY TRENDS AND DEVELOPMENTS

East and Northeast India

North India

South India

West India

RURAL VS URBAN KEY TRENDS AND DEVELOPMENTS

MARKET DATA

  • Table 18 Sales of Beauty and Personal Care by Category: Value 2008-2013
  • Table 19 Sales of Beauty and Personal Care by Category: % Value Growth 2008-2013
  • Table 20 Sales of Premium Beauty and Personal Care by Category: Value 2008-2013
  • Table 21 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2008-2013
  • Table 22 Sales of Beauty and Personal Care by Region: Value 2008-2013
  • Table 23 Sales of Beauty and Personal Care by Region: % Value Growth 2008-2013
  • Table 24 Sales of Beauty and Personal Care by Rural vs Urban: % Value 2013
  • Table 25 GBO Company Shares of Beauty and Personal Care: % Value 2009-2013
  • Table 26 NBO Company Shares of Beauty and Personal Care: % Value 2009-2013
  • Table 27 LBN Brand Shares of Beauty and Personal Care: % Value 2010-2013
  • Table 28 Distribution of Beauty and Personal Care by Format: % Value 2008-2013
  • Table 29 Distribution of Beauty and Personal Care by Format and Category: % Value 2013
  • Table 30 Forecast Sales of Beauty and Personal Care by Category: Value 2013-2018
  • Table 31 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
  • Table 32 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2013-2018
  • Table 33 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2013-2018
  • Table 34 Forecast Sales of Beauty and Personal Care by Region: Value 2013-2018
  • Table 35 Forecast Sales of Beauty and Personal Care by Region: % Value Growth 2013-2018

SOURCES

  • Summary 10 Research Sources

Segmentation

This market research report includes the following:

  • Skin Care
    • Body Care
      • Firming/Anti-Cellulite Body Care
        • Premium Firming/Anti-Cellulite Body Care
        • Mass Firming/Anti-Cellulite Body Care
      • General Purpose Body Care
        • Premium General Purpose Body Care
        • Mass General Purpose Body Care
    • Facial Care
      • Acne Treatments
        • Premium Acne Treatments
        • Mass Acne Treatments
      • Face Masks
        • Premium Face Masks
        • Mass Face Masks
      • Facial Cleansers
        • Liquid/Cream/Gel/Bar Cleansers
          • Premium Liquid/Cream/Gel/Bar Cleansers
          • Mass Liquid/Cream/Gel/Bar Cleansers
        • Facial Cleansing Wipes
          • Premium Facial Cleansing Wipes
          • Mass Facial Cleansing Wipes
      • Facial Moisturisers
        • Premium Facial Moisturisers
        • Mass Facial Moisturisers
      • Lip Care
        • Premium Lip Care
        • Mass Lip Care
      • Anti-Agers
        • Premium Anti-Agers
        • Mass Anti-Agers
      • Toners
        • Premium Toners
        • Mass Toners
    • Hand Care
      • Premium Hand Care
      • Mass Hand Care

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Analysis by Type
  • Premium vs Mass
  • Products by Ingredient
  • Urban vs Rural

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume alternative
  • Retail volume alternative % growth
  • Retail volume alternative per capita

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