Skin Care

Price rises and the high cost of living in Belgium curbed demand for skin care in 2023. At the same time, trends such as clean beauty and natural beauty remained highly relevant. This resulted in a contraction of volume sales, as consumers purchased…

Skin care in Argentina registered solid growth in retail volume terms in 2023, exceeding pre-pandemic levels. The COVID-19 pandemic significantly impacted skin care consumption and daily habits in Argentina, with consumers increasing their use of…

Skin care delivered double-digit growth in Colombia in 2023, showing a similar rate of growth to that seen in the previous year thanks to the great importance that Colombian consumers place on skin care routines. As in every other area of beauty and…

In 2023, skin care in Bulgaria witnessed robust double-digit growth in current value terms, mainly driven by unit price increase. However, volume sales also made steady gains thanks to the growing popularity of products targeting specific skin…

In 2023, the struggling economy shaped results on the skin care landscape in Ireland. High inflation and declining GDP resulted in a fall in average disposal income. While retail value growth remained positive, driven by rising prices, retail volume…

Skin care experienced robust growth in 2023, following a strong performance in 2022. This growth was primarily led by value, as price increases and premiumisation prompted consumers to be more selective in their purchases, seeking out products that…

Sales of skin care in Spain recorded healthy value and volume growth in 2023, despite the depressed economic climate leading to consumer price-sensitivity. Conversely, many people see investing in skin care as a form of “affordable indulgence”,…

In 2023, skin care continued to see current value growth in Japan due to the ongoing increase in awareness of self-care. In addition, from April 2023, all travellers entering Japan on direct flights from China were no longer required to present a…

Skin care in Finland continues to shine, with retail value sales recording a nearly double-digit increase in 2023 compared to the previous year. However, a closer look reveals some interesting trends. Facial care emerged as the star performer in…

In 2023, overall skin care saw only low current value growth in South Korea. However, while mass skin care experienced solid growth, premium skin care recorded a second consecutive year of decline. Mass brands exhibited rapid development in terms of…

In 2023, retail value sales of skin care products recorded steady growth. This was largely driven by inflationary pressures, however, as volume sales were muted. Innovation has been a key driver of growth in skin care and recent product launches have…

Skin care continued its revival in 2023 having seen declining volume sales during the early years of the review period. With the pandemic over the local population increased with foreign workers returning to the Kingdom in search of employment…

Skin care is one of the largest value categories within beauty and personal care in Ukraine. These products are considered important by many local consumers, since maintaining a youthful appearance and looking well-groomed is considered a challenge…

Skin care saw higher current value growth in 2022, and also returned to volume growth after two years of minor declines. The growing in interest in skin care in 2022 reflected changing consumer behaviours and preferences, as society gradually…

While in 2022 Pakistan largely put the disruptions caused by the pandemic behind it, there were other challenges. Massive devaluation of the Pakistani rupee against major world currencies and spiralling double-digit inflation, partly caused by the…

Skin care in Vietnam continued to record current value growth in 2022, driven mostly by younger consumers, who have started to take care of their skin earlier than previous generations, and are actively seeking skin care knowledge due to the impact…

The COVID-19 pandemic has taken its toll on beauty and personal care, but skin care has come out stronger than ever with some types of skin care seeing a higher level of innovation and achieving healthy growth. With consumers spending more time at…

Skin care continued as one of the best-performing categories in beauty and personal care in 2022, having defied expectations during the COVID-19 pandemic. Consumption was driven by a combination of a consumer focus on personal hygiene and skin…

Skin care benefited strongly from the Coronavirus (COVID-19) pandemic. With more free time on consumers’ hands, a desire for everyday luxury or pampering and high stress and anxiety, skin care products were in high demand. In addition, Norwegian…

The pandemic stimulated growing interest among Peruvians in skin care as people had time and more disposable income to indulge themselves given the restrictions under which they were living at the time. However, even after restrictions were lifted,…