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Slovakia

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Slovakia.

Slovakia StatisticsConsumer Lifestyles in Slovakia

Slovakia Country BriefingsFuture Demographics: Slovakia in 2030

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    Future Demographic

    Slovakia in 2030: The Future Demographic

    Aug 2017

    In 2030, the population of Slovakia will reach 5.5 million, after peaking in 2026, an overall increase of 1.0% from 2015. Falling births and increasing deaths mean that natural change will turn negative in 2023 and by 2027 positive net migration will...

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    Country Report

    Cigarettes in Slovakia

    Jul 2017

    Cigarette product advertising at points-of-sale became significantly stronger during 2016, with numerous lotteries for consumers where they could win prizes. These were utilised to both promote new product launches as well as to increase brand ...

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    Country Report

    Tobacco in Slovakia

    Jul 2017

    Retail value sales of tobacco witnessed a slowdown in 2016. Sales were negatively affected by marginally reduced smoking prevalence within cigarettes and a change in legislation in terms of cigarette health warnings on labels, which came into effect ...

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    Country Report

    Beer in Slovakia

    Jun 2017

    Beer continued to develop in 2016, posting total volume growth of 2%. Sales were fuelled by growing consumption of mid-priced and premium lager, as well as flavoured/mixed lager and dark beer, especially in the off-trade channel, where product ...

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    Country Report

    Cider/Perry in Slovakia

    Jun 2017

    Cider/perry remains a new alcoholic drink category for Slovaks, with products in this area only being introduced in 2014 and attracting consumers by offering new and unusual tastes. While growth is now slowing as a result of increasing competition ...

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    Country Report

    Alcoholic Drinks in Slovakia

    Jun 2017

    The major factor behind faster sales growth within alcoholic drinks in Slovakia in 2016 was the improving economy, which allowed Slovak consumers to spend more on higher quality alcoholic drinks. In addition, spirits, mainly rum, whiskies and cognac,...

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    Country Report

    Rtds/High-Strength Premixes in Slovakia

    Jun 2017

    RTDs/high-strength premixes remains one of the smallest alcoholic drinks areas in Slovakia, posting total volume sales of just 1.4 million litres in 2016. Awareness of products in this area remains limited, with most consumers preferring to important...

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    Country Report

    Spirits in Slovakia

    Jun 2017

    Interest in imported spirits, mostly whiskies and rums, continues to rise, especially among younger consumers. This trend is fuelling overall growth in spirits, thus leading to a rise in the availability of quality and unusual tasting beverages with ...

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    Country Report

    Wine in Slovakia

    Jun 2017

    Price remains the most important factor when purchasing wine in Slovakia, albeit to a lesser extent than recently due to the improving economy, with other factors growing in importance such as taste, sugar content, quality and type of wine or brand ...

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    Country Report

    Cat Food in Slovakia

    May 2017

    Based on provisional 2017 data, cat food is expected to grow 4% in current value terms with total sales of EUR24 million. The growth will be driven by rising average unit prices, as consumers increasingly prefer cat treats and premium cat food, which...

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    Country Report

    Dog Food in Slovakia

    May 2017

    Based on provisional 2017 estimates, dog food sales are set to generate positive sales growth results of 1%, while volume sales will stagnate. This is due to the ongoing trend of at least partially feeding pet dogs with food scraps and leftovers, ...

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    Country Report

    Other Pet Food in Slovakia

    May 2017

    According to provisional 2017 Euromonitor International estimates, other pet food sales are set to decline marginally in current value terms, while declining 1% in retail volume terms due to a slightly declining pet population and significant price ...

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    Country Report

    Pet Care in Slovakia

    May 2017

    Current value sales of pet care products in Slovakia are set to grow in 2017. The sales performance is positively impacted by growing sales of dog and cat food (including treats) and sales of pet products such as pet healthcare products. Slowly ...

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    Country Report

    Pet Products in Slovakia

    May 2017

    According to provisional 2017 estimates, demand for pet products will accelerate slightly in current value terms, to reach 8% growth. The category is going to particularly benefit from improving performance of pet healthcare thanks to rising consumer...

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    Country Report

    100% Home Delivery/Takeaway in Slovakia

    May 2017

    The category of 100% home delivery/takeaway benefited from ongoing economic recovery in Slovakia in 2016. Thanks to slowly strengthening purchasing power and rising demand for convenience, ordering food for pick up or home delivery was becoming ...

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    Country Report

    Cafés/Bars in Slovakia

    May 2017

    Cafés/bars sales were positively impacted by the improving economic situation in Slovakia and the fact that Slovak consumers were more willing to spend. Premiumisation was visible throughout the market with health and wellness aspects, especially in ...

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    Country Report

    Consumer Foodservice By Location in Slovakia

    May 2017

    Consumer foodservice through retail gained further popularity in Slovakia during 2016, growing by 5% in current value terms and by 1% in terms of the number of outlets. It accounted for a 13% value share and a 10% share in terms of outlets within ...

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    Country Report

    Fast Food in Slovakia

    May 2017

    Fast food in Slovakia was one of the fastest growing foodservice categories in terms of transactions and current value sales in 2016, generating 4% growth in both cases. Fast food sales accounted for a 13% value share of total consumer foodservice in...

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    Country Report

    Full-Service Restaurants in Slovakia

    May 2017

    In 2016, full-service restaurants in Slovakia benefited from improving economic conditions, in particular declining unemployment (falling under 10%) and the strengthening purchasing power of local consumers. This led to growing demand for ...

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    Country Report

    Consumer Foodservice in Slovakia

    May 2017

    Consumer foodservice recorded current value growth in Slovakia in 2016, benefiting from positive sales development as consumers were more willing to spend on eating and drinking out. All the major categories of consumer foodservice recorded current ...

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