Slovenia

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Slovenia.

Slovenia StatisticsConsumer Lifestyles in SloveniaSlovenia Country Briefings

Country Report

Country Report

Baby and Child-Specific Products in Slovenia

May 2018

According to national statistics, there was a consistent yet marginal decline in the number of births from 2013 in Slovenia, as younger couples decided to postpone having children due to career development or financial instability; this resulted in a...

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Country Report

Country Report

Bath and Shower in Slovenia

May 2018

In line with the economic upturn in Slovenia, consumers’ purchasing power is growing. In 2017, the decline in current value sales in bath and shower seen over the review period levelled off. Over the review period consumers were highly ...

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Country Report

Country Report

Colour Cosmetics in Slovenia

May 2018

The improving economy and growing consumer confidence in Slovenia contributed to the gradual recovery of colour cosmetics during the review period; however, demand remained volatile, and volume and current value declines were seen in 2017. As colour ...

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Country Report

Country Report

Deodorants in Slovenia

May 2018

After a long period of contracting value sales, in 2017 deodorants saw an improvement, with only a negligible decline. Deodorant roll-ons had a significant impact on the overall performance of deodorants, as it declined strongly once again in 2017 in...

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Country Report

Country Report

Depilatories in Slovenia

May 2018

Depilatories remained the smallest beauty and personal care category in value terms in 2017. Whilst depilation is regarded as common practice amongst women in Slovenia, and there are no culturally-specific perceptions that would influence its ...

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Country Report

Country Report

Fragrances in Slovenia

May 2018

Fragrances contracted once again in current value terms in 2017, after a downwards trend throughout the review period, as the category has not yet stabilised. Fragrances remains under heavy influence of emergent consumer purchasing behaviours and ...

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Country Report

Country Report

Hair Care in Slovenia

May 2018

Following continual contraction during the review period, hair care finally registered growth in 2017, with the economy picking up and consumer sentiment improving. However, consumers were still frugal and rational, searching for value for money, as ...

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Country Report

Country Report

Mass Beauty and Personal Care in Slovenia

May 2018

Mass beauty and personal care held the most value sales in beauty and personal care in 2017, resonating with frugal and price-conscious Slovenian consumers after a decade of economic downturn and financial instability. In this period, Slovenians cut ...

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Country Report

Country Report

Men's Grooming in Slovenia

May 2018

Men’s grooming saw another year of decline in Slovenia in 2017. Growth continued to be hampered by consumers’ price-consciousness and the culturally inhibited and frugal nature of Slovenians. Furthermore, men are notorious for their pragmatic ...

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Country Report

Country Report

Oral Care in Slovenia

May 2018

Dental health and a white smile are considered very important aspects of general wellbeing in Slovenia, and oral care is therefore a fairly developed category. Regular dental check-ups and brushing teeth with a manual toothbrush and toothpaste are ...

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Country Report

Country Report

Beauty and Personal Care in Slovenia

May 2018

Growth in beauty and personal care in 2017 was stimulated by increased consumer confidence and a continuous upturn of economic indicators in Slovenia. The most significant factor influencing growth was increasing disposable incomes due to falling ...

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Country Report

Country Report

Premium Beauty and Personal Care in Slovenia

May 2018

Slovenia has traditionally always had a substantial market for premium products; albeit relatively small in absolute terms due to the population size. Given its geographic and political position it has historically been economically developed and ...

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Country Report

Country Report

Skin Care in Slovenia

May 2018

Overall skin care in Slovenia saw moderate current value growth in 2017, with some categories seeing stagnation or decline, and most registering growth, especially premium categories. Skin care sets/kits saw the fastest growth, due to their appeal to...

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Country Report

Country Report

Sun Care in Slovenia

May 2018

Sun care stands alone within beauty and personal care, as it is highly seasonal and dependent on the weather. Long summers with plenty of sunshine maintain relatively stable sales, and Slovenia has a moderate climate with summers lasting from June to...

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Strategy Briefing

Strategy Briefing

Renewable Energy Expansion Opportunities for B2B Sectors

Apr 2018

Local and international community support has allowed renewable energy expansion to gain pace, with even faster growth expected over the period to 2030. Over 2017-2025 the electricity equipment and metal mining industries will experience a ...

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Country Profile

Country Profile

Slovenia: Country Profile

Apr 2018

Slovenia’s economy continues to grow at a healthy pace. Steady gains in private consumption and robust growth of exports are the main drivers. Private investment will moderate but public investment will be steady. A shrinking labour force is a drag. ...

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Strategy Briefing

Strategy Briefing

Travel Transportation in Eastern Europe

Apr 2018

Travel transportation in Eastern Europe returned to growth, influenced by Russia’s recovery. Airlines are driving the increase in sales, but scheduled airlines are strongly challenged by low cost carriers, which are eroding their share. Bus and rail ...

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Strategy Briefing

Strategy Briefing

Consumer Lifestyles in Eastern Europe

Apr 2018

The declining population in Eastern Europe and its rapid ageing is expected to have a significant impact on future demand for a wide range of modern goods and services in the coming years. Disposable incomes are expected to rise between 2017 and ...

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Country Report

Country Report

Away-From-Home Tissue and Hygiene in Slovenia

Mar 2018

Away-from-home tissue and hygiene posted moderate current value growth in 2017, driven mainly by stable spending on public healthcare and growth associated with record high tourism flows in Slovenia that supported demand towards the end of the review...

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Country Report

Country Report

Nappies/Diapers/Pants in Slovenia

Mar 2018

According to national statistics, the number of births in Slovenia has declined consistently since 2013, resulting in lower demand for newborn nappies/diapers. Those born since 2013 are now the main driver behind growth of junior nappies/diapers and ...

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