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Slovenia

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Slovenia.

Slovenia StatisticsConsumer Lifestyles in Slovenia

Slovenia Country Briefings

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    Country Report

    Bottled Water in Slovenia

    Feb 2017

    Bottled water sales benefited from the improving economic situation in the country and increasing consumer purchasing power in 2016, which encouraged Slovenians to spend more. Even so, a moderate shift towards private label was observed as consumers ...

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    Country Report

    Carbonates in Slovenia

    Feb 2017

    In 2016 carbonates sales in Slovenia benefited from the improved economic situation, slowly increasing consumer purchasing power and a decline in unemployment. The unhealthy image of the majority of carbonated drinks, due to negative publicity, its ...

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    Country Report

    Concentrates in Slovenia

    Feb 2017

    Concentrates benefited from the adverse economic situation in Slovenia over the review period in contrast to many other soft drinks categories, as low consumer purchasing power forced many to look for cheaper alternatives soft drinks. In addition, ...

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    Country Report

    Energy Drinks in Slovenia

    Feb 2017

    Energy drinks in Slovenia continued to resist the various campaigns against them and thus off-trade and on-trade value sales grew in 2016. Despite the many health warnings attempting to reduce consumption of energy drinks in Slovenia, especially ...

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    Country Report

    Juice in Slovenia

    Feb 2017

    Despite the gradual improvement in Slovenia’s economic situation, juice recorded another year of decline in 2016. The reason behind the weak performance was the ongoing price sensitivity of consumers, as quite high prices are charged for nectars and ...

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    Country Report

    Soft Drinks in Slovenia

    Feb 2017

    As the economic situation in Slovenia stabilised, with unemployment declining and consumer purchasing power slowly increasing, sales of soft drinks recorded increases in 2016 in retail volume and value terms. Promotional activities supported growth, ...

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    Country Report

    RTD Coffee in Slovenia

    Feb 2017

    RTD coffee in Slovenia remains the smallest and one of the least active soft drinks categories in terms of marketing activities and new product launches. Nevertheless, as the expansion of discounters continued across the country over the review ...

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    Country Report

    RTD Tea in Slovenia

    Feb 2017

    Sales of RTD tea in Slovenia continued to be negatively impacted in 2016 by low consumer purchasing power, which forced many consumers to change their consumption habits. Many private label products were offered under discounts and thus special ...

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    Country Report

    Sports Drinks in Slovenia

    Feb 2017

    Sports drinks benefited from the improving economic situation in Slovenia, in line with the trends observed in other soft drinks categories, although weak consumer purchasing power meant that budgets for sport drinks remained low, the majority of ...

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    Country Report

    Coffee in Slovenia

    Feb 2017

    Coffee is part of Slovenian culture and is consumed every day as a social activity at home, in the workplace and in different foodservice outlets. In comparison with other non-alcoholic drinks, its consumption was not affected by the recent economic ...

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    Country Report

    Other Hot Drinks in Slovenia

    Feb 2017

    Other hot drinks in Slovenia remained a less active category with fewer new product launches and marketing activities in comparison with other categories. Manufacturers continued to rely on their stable consumer bases and focus mostly on maintaining ...

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    Country Report

    Hot Drinks in Slovenia

    Feb 2017

    Sales of hot drinks continued to benefit from the traditionally rooted habit of consumption. Besides, the economic situation in Slovenia continued to stabilise, unemployment to decline and consumer purchasing power to slowly rise, which all ...

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    Country Report

    Tea in Slovenia

    Feb 2017

    Despite the healthy image and growing health trends in Slovenia, retail demand for tea stagnated in 2016. Also the weather and consequent length of the flu season had a negative impact on the category. Despite the lower price of tea in comparison ...

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    Country Report

    Air Care in Slovenia

    Jan 2017

    Air care improved its performance in 2016 as the category achieved current value sales growth of 4% and reached EUR6.5 million. Slovenian consumers like to indulge and improve the overall ambiance in their homes and enjoy the various scents of air ...

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    Country Report

    Bleach in Slovenia

    Jan 2017

    In 2016, bleach posted a current retail value decline of 2% and totalled EUR1.5 million. The average unit price of bleach fell by 1%, which together with a volume sales decrease, was the biggest contributing factor for the continued decline of this ...

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    Country Report

    Dishwashing in Slovenia

    Jan 2017

    Dishwashing achieved a current value sales rise of 2% to reach EUR8 million in 2016. The average unit price of dishwashing stagnated due to the increased penetration of lower-priced private label products. Automatic dishwashing posted high sales ...

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    Country Report

    Home Insecticides in Slovenia

    Jan 2017

    Home insecticides achieved modest 3% current value growth to reach EUR3.5 million in 2016 amidst solid volume demand for home insecticides except for insecticide baits, which declined marginally due to lower volume demand. The average current unit ...

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    Country Report

    Laundry Care in Slovenia

    Jan 2017

    Laundry care achieves current value growth of 3% to reach sales of EUR57 million in 2016. The average current unit price of laundry care products increased by 1% in 2016. The average unit price of hand wash detergents declined by 1%, while the ...

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    Country Report

    Home Care in Slovenia

    Jan 2017

    2016 was a year of continued stable value growth for home care in Slovenia, following a period of recovery from the recession and economic downturn, which had a negative impact on spending on home care products. A few examples are some of the more ...

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    Country Report

    Polishes in Slovenia

    Jan 2017

    Polishes achieved minimal current value sales growth of 1% to reach EUR1.5 million in 2016. The average current unit price of polishes generally stagnated; the average unit prices of floor polish and furniture polish increased by 1%, while the ...

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