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Global Briefing

Small Appliances: Big Markets and Emerging Potential

Sep 2010

Price: US$2,000

About this Report

About this Report

Dented by the economic crisis as consumer confidence fell and access to credit tightened, global demand for Small Appliances is recovering, led by emerging markets in Asia Pacific and Latin America. Price sensitivity remains high, but innovation linked to macro trends of health, time saving and multi-function will be key to growing share in developed markets. With lower penetration rates and growing per capita incomes in emerging markets, Euromonitor assesses the categories set to benefit.


What this report includes

  • Up-to-the minute analysis of the latest trends in the industry
  • New product development, forecasts and other themes
  • Unique graphics and illustrated case studies
  • Most recent brand and company news
  • New insight into the size and shape of the market

Why buy this report

  • Clear, concise powerpoint format makes it easy to digest
  • Leading industry opinion keeps you abreast of latest news and trends
  • Forward-looking outlook on a category, market or issue affecting the industry
  • Latest five year forecasts assess how the market is predicted to develop
  • Understand the competitive environment, the leading players and brands

Delivery format

PDF/PPT
Downloadable from MyPages

Table of Contents

Table of Contents

Introduction

Scope

Small Appliances Global Overview: Twin Decks

Key Findings

Mapping the Impact of the 2009 Crisis on Small Appliances

2010: A Fragile Recovery is Underway

Emerging Markets Lead Recovery

Small Appliances: Volume and Value Category Performance

Food Preparation Category Performance

Food Preparation Appliances Global Overview

Case Study: Blenders, Preferences Vary Across Markets

Countertop Blenders Still Lead the Global Market

Case Study: Thermomix in Spain

Reading the Regional Performance Charts

Food Preparation Appliances Regional Performance

Outlook for Food Preparation Appliances

Small Cooking Category Performance

Small Cooking Appliances Global Overview

Small Cooking Appliances Category Performance

Case Study: Coffee Machines

Small Cooking Appliances Regional Performance

Outlook for Small Cooking Appliances

Small Kitchen Category Performance

Small Kitchen Appliances (Non-Cooking) Global Overview

Small Kitchen Appliances Regional Performance

Outlook for Small Kitchen Appliances (Non-Cooking)

Vacuum Cleaners Category Performance

Vacuum Cleaners Global Overview

Case Study: Bag or Bagless , What Do Main Markets Prefer?

Case Study: Bag or Bagless , Preferences in Frontier Markets

Vacuum Cleaners Regional Performance

Outlook for Vacuum Cleaners

Irons Category Performance

Irons Global Overview

Irons Regional Performance

Outlook for Irons

Personal Care Category Performance

Personal Care Appliances Global Overview

Case Study: Hair Care Appliances

Personal Care Appliances Regional Performance

Outlook for Personal Care Appliances

Air Treatment Category Performance

Air Treatment Products Global Overview

Case Study: Consumers Opt for Lower Cost Options

Air Treatment Products Regional Performance

Outlook for Air Treatment Products

Heating Category Performance

Heating Appliances Global Overview

Heating Appliances Regional Performance

Outlook for Heating Appliances

Wrap Up

Impact to Small Appliances

Samples

Small-Appliances-Big-Markets.jpg

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