Feb 2010
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Smoking tobacco saw stronger recent growth than cigarettes and cigars, due to lower prices and more favourable tax rates. Can this growth be sustained in countries where legislators are moving RYO tax rates closer to cigarette levels? Is there growth potential for RYO when sales are concentrated in Western Europe and the US with little presence in large developing countries? Big cigarette companies are launching RYO variants of global cigarette brands but will these succeed in emerging regions?
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.