You are here: HomeIndustriesTobacco
print

Country Report

Japan Flag Smoking Tobacco in Japan

| Pages: 28

Price: US$990

About this Report

Executive Summary

TRENDS

  • There are considerable differences between the positioning and consumer base of pipe tobacco and RYO tobacco. Indeed, even within pipe tobacco there are two distinct product areas. Traditional Japanese kizami tobacco is shredded ultrafine and smoked using a small kiseru pipe. While this area includes some mid-priced brands, such as Japan Tobacco Imex's Koiki, a wide range of luxury products are also available, with these being highly collectable and typically not consumed daily. Western-style pipe tobacco is also available but not widely smoked, although there are enthusiasts for such tobacco, with these represented by organisations such as the Pipe Club of Japan. Pipe tobacco smokers meanwhile tend to be older, often in their 60s or older, with smoking often viewed as a hobby rather than an everyday habit. RYO tobacco meanwhile has a less niche image, particularly as it is increasingly favoured by those looking for a cheap alternative to standard cigarettes. RYO tobacco thus appeals to consumers of all ages.

COMPETITIVE LANDSCAPE

  • Smoking tobacco is considerably more fragmented in comparison to cigarettes or cigars, chiefly due leading tobacco players having little traditional focus on this area. Japan Tobacco Imex is the leader but accounted for less than 17% retail volume share in 2014. This company was followed by Intercontinental Trading with 15% share, while "others" continue to dominate and accounted for 59% retail volume share in 2014.

PROSPECTS

  • Smoking tobacco is expected to continue to benefit from soaring sales of RYO tobacco in the forecast period. Consumers are likely to continue to shift to these products from cigarettes as they seek to save money and are attracted by the ability to control the amount of tobacco used in each stick. Sales are however likely to remain small, reaching only 149 tonnes and ¥3.3 billion in 2019, with this being less than a 1,000th of the level of cigarette value sales in the year.

GET MORE FOR LESS!


For orders of 3 or more reports, in addition to your multi-purchase discount, we will provide any strategy or global briefing absolutely free.

Please contact a web site agent using the chat box or complete the form here to receive your free strategic briefing. 



Samples (FAQs about samples):

doc_pdf.pngSample Smoking Tobacco Market Research Report

doc_excel_table.pngSample Smoking Tobacco Data

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Smoking Tobacco industry in Japan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Smoking Tobacco industry in Japan, our research will save you time and money while empowering you to make informed, profitable decisions.

The Smoking Tobacco in Japan market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Production, imports by origin, exports by destination
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Smoking Tobacco in Japan?
  • What are the major brands in Japan?
  • How was toys and games affected by the global recession?
  • Which product categories performed best in the last year?
  • What are the new any safety regulations affecting the industry?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Toys and Games market research database.

Table of Contents

Smoking Tobacco in Japan - Category Analysis

HEADLINES

TRENDS

The Role and Effect of Cannabis/marijuana

DISTRIBUTION

COMPETITIVE LANDSCAPE

NEW PRODUCT DEVELOPMENTS

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Smoking Tobacco by Category: Volume 2009-2014
  • Table 2 Sales of Smoking Tobacco by Category: Value 2009-2014
  • Table 3 Sales of Smoking Tobacco by Category: % Volume Growth 2009-2014
  • Table 4 Sales of Smoking Tobacco by Category: % Value Growth 2009-2014
  • Table 5 NBO Company Shares of RYO Tobacco: % Volume 2010-2014
  • Table 6 LBN Brand Shares of RYO Tobacco: % Volume 2011-2014
  • Table 7 NBO Company Shares of Pipe Tobacco: % Volume 2010-2014
  • Table 8 LBN Brand Shares of Pipe Tobacco: % Volume 2011-2014
  • Table 9 Distribution of Smoking Tobacco by Format: % Volume 2009-2014
  • Table 10 Forecast Sales of Smoking Tobacco by Category: Volume 2014-2019
  • Table 11 Forecast Sales of Smoking Tobacco by Category: Value 2014-2019
  • Table 12 Forecast Sales of Smoking Tobacco by Category: % Volume Growth 2014-2019
  • Table 13 Forecast Sales of Smoking Tobacco by Category: % Value Growth 2014-2019

Smoking Tobacco in Japan - Company Profiles

British American Tobacco Japan Ltd in Tobacco (Japan)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 British American Tobacco Japan Ltd: Key Facts

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 2 British American Tobacco Japan Ltd: Competitive Position 2014

Tobacco in Japan - Industry Context

EXECUTIVE SUMMARY

2014 sees ongoing current value decline despite VAT increase

Higher prices for cigarettes encourage consumers to branch out

Japan Tobacco continues to benefit from state support

Convenience stores benefit from uniform pricing across all channels

Ongoing decline due to health and wellness trend

OPERATING ENVIRONMENT

Legislation

  • Summary 3 Legislation Summary at a Glance

Country-specific legislation

Minimum legal smoking age

Smoking prevalence

  • Table 14 Smoking Prevalence in Adult Population 2010-2014
  • Table 15 Number of Adult Smokers by Gender 2010-2014

Tar levels

Health warnings

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) cigarette regulation

Flavoured tobacco product ban

Plain packaging

‘Reduced harm’

Electronic cigarettes

Litigation

Death by cause

  • Table 16 Death by Cause 2010-2014

TAXATION AND PRICING

Duty paid packet marks

Taxation rates

  • Table 17 Taxation and Duty Levies 2009-2014

Average cigarette pack price breakdown

  • Table 18 Average Cigarette Pack Price Breakdown: Brand Examples

PRODUCTION/IMPORTS/EXPORTS

  • Table 19 Trade Statistics: Tobacco Leaf 2009-2014

Illicit trade in cigarettes

MARKET INDICATORS

  • Table 20 Illicit Trade Estimate of Cigarettes: Volume 2009-2014

MARKET DATA

  • Table 21 Sales of Tobacco by Category: Volume 2009-2014
  • Table 22 Sales of Tobacco by Category: Value 2009-2014
  • Table 23 Sales of Tobacco by Category: % Volume Growth 2009-2014
  • Table 24 Sales of Tobacco by Category: % Value Growth 2009-2014
  • Table 25 Forecast Sales of Tobacco by Category: Volume 2014-2019
  • Table 26 Forecast Sales of Tobacco by Category: Value 2014-2019
  • Table 27 Forecast Sales of Tobacco by Category: % Volume Growth 2014-2019
  • Table 28 Forecast Sales of Tobacco by Category: % Value Growth 2014-2019

DEFINITIONS

SOURCES

  • Summary 4 Research Sources

Segmentation

This market research report includes the following:

  • Smoking Tobacco
    • RYO Tobacco
    • Pipe Tobacco

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Products by Ingredient
  • Taxation

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume (sticks)
  • Retail volume (sticks) % growth
  • Retail volume (sticks) per capita

print

Recently Viewed Items more ›

    Want to find out more about this report?

    If you purchase a report that is updated in the next 60 days, we will send you the new edition of the report and the data extract FREE!
    Our site uses cookies to improve functionality. Continue if you are happy with this or learn how to manage cookies by clicking here