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Country Report

Saudi Arabia Flag Smoking Tobacco in Saudi Arabia

| Pages: 17

Price: US$900

About this Report

Executive Summary

TRENDS

  • The consumer base for RYO tobacco is small in Saudi Arabia. In 2012, RYO tobacco continued to decline with volume and value sales down by 5%.

COMPETITIVE LANDSCAPE

  • In 2012, Nakhla Tobacco Co continued to lead smoking tobacco with a 64% volume share. The company continued to invest in offering customers a variety of flavours, which is key to winning customers in this category. In 2012, the company launched various new flavours, especially in its Mizo range, including raspberry, blueberry and lychee. The company’s brands Fakhfakhina, El Basha and Nakhla are widely available across the country, especially in tobacco specialists, and enjoy strong brand loyalty.

PROSPECTS

  • Smoking tobacco is expected to grow at a volume and value CAGR of 7% over the forecast period. The smoking tobacco trend will remain popular especially among young people, and sales will continue to be on the rise, primarily because of pipe tobacco. Saudi Arabia has one of the largest young populations who are very fond of shisha and are constantly experimenting with new flavours. This trend is expected to continue over the forecast period, which will encourage tobacco companies to step up their efforts to introduce innovative flavours. The young population regard shisha as part of their socio-economic status and shisha is therefore a popular aspect of social gatherings. Shisha smoking is also perceived, by some, to be less harmful than smoking cigarettes, which will further stimulate growth of the category.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Smoking Tobacco industry in Saudi Arabia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Smoking Tobacco industry in Saudi Arabia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Smoking Tobacco in Saudi Arabia market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Production, imports by origin, exports by destination
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Smoking Tobacco in Saudi Arabia?
  • What are the major brands in Saudi Arabia?
  • How was toys and games affected by the global recession?
  • Which product categories performed best in the last year?
  • What are the new any safety regulations affecting the industry?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Toys and Games market research database.

Table of Contents

Smoking Tobacco in Saudi Arabia - Category Analysis

HEADLINES

TRENDS

The role and effect of cannabis/marijuana

DISTRIBUTION

COMPETITIVE LANDSCAPE

NEW PRODUCT DEVELOPMENTS

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Smoking Tobacco by Category: Volume 2007-2012
  • Table 2 Sales of Smoking Tobacco by Category: Value 2007-2012
  • Table 3 Sales of Smoking Tobacco by Category: % Volume Growth 2007-2012
  • Table 4 Sales of Smoking Tobacco by Category: % Value Growth 2007-2012
  • Table 5 NBO Company Shares of Pipe Tobacco: % Volume 2008-2012
  • Table 6 LBN Brand Shares of Pipe Tobacco: % Volume 2009-2012
  • Table 7 Distribution of Smoking Tobacco by Format: % Volume 2007-2012
  • Table 8 Forecast Sales of Smoking Tobacco by Category: Volume 2012-2017
  • Table 9 Forecast Sales of Smoking Tobacco by Category: Value 2012-2017
  • Table 10 Forecast Sales of Smoking Tobacco by Category: % Volume Growth 2012-2017
  • Table 11 Forecast Sales of Smoking Tobacco by Category: % Value Growth 2012-2017

Smoking Tobacco in Saudi Arabia - Company Profiles

Nakhla Tobacco Co in Tobacco (Saudi Arabia)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Nakhla Tobacco Co: Key Facts
  • Summary 2 Nakhla Tobacco Co: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 3 Nakhla Tobacco Co: Production Statistics 2012

COMPETITIVE POSITIONING

  • Summary 4 Nakhla Tobacco Co: Competitive Position 2012

Tobacco in Saudi Arabia - Industry Context

EXECUTIVE SUMMARY

Strong volume and value growth despite public smoking ban

Saudi government enacts mandatory graphic warnings

Multinationals lead tobacco sales

Supermarkets remain dominant in 2012

Strong growth expected over the forecast period

OPERATING ENVIRONMENT

Legislation

  • Summary 5 Legislation Summary at a Glance

Country-specific legislation

Minimum legal smoking age

Smoking prevalence

Tar levels

Health warnings

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) regulation

‘Reduced harm’

Electronic cigarettes

Litigation

Death by cause

  • Table 12 Death by Cause 2008-2012

TAXATION AND PRICING

Duty paid packet marks

Taxation rates

  • Table 13 Taxation and Duty Levies 2007-2012

Average cigarette pack price breakdown

  • Table 14 Average cigarette pack price breakdown: Brand examples

PRODUCTION/IMPORTS/EXPORTS

Illicit trade in cigarettes

MARKET INDICATORS

  • Table 15 Illicit Trade Estimate of Cigarettes: Volume 2007-2012

MARKET DATA

  • Table 16 Sales of Tobacco by Category: Volume 2007-2012
  • Table 17 Sales of Tobacco by Category: Value 2007-2012
  • Table 18 Sales of Tobacco by Category: % Volume Growth 2007-2012
  • Table 19 Sales of Tobacco by Category: % Value Growth 2007-2012
  • Table 20 Forecast Sales of Tobacco by Category: Volume 2012-2017
  • Table 21 Forecast Sales of Tobacco by Category: Value 2012-2017
  • Table 22 Forecast Sales of Tobacco by Category: % Volume Growth 2012-2017
  • Table 23 Forecast Sales of Tobacco by Category: % Value Growth 2012-2017

DEFINITIONS

SOURCES

  • Summary 6 Research Sources

Segmentation

This market research report includes the following:

  • Smoking Tobacco
    • RYO Tobacco
    • Pipe Tobacco

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Taxation

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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