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Country Report

Fruit/Vegetable Juice in Estonia

Fruit/vegetable juice showed signs of recovery from the economic crisis in 2011. Total volume sales increased as consumers became more health-conscious and as products in this category are perceived as healthy. Nevertheless, many consumers remained ...

Feb 2012 | US$900| Add to cart | View details ›

Country Report

RTD Coffee in Estonia

RTD coffee started to re-emerge in 2011 due to the launch of Hustler Coffee by Viru Õlu AS, Eesti. In addition, there were a few very marginal brands present in RTD coffee in 2011. However total volume and current total value sales of RTD coffee ...

Feb 2012 | US$900| Add to cart | View details ›

Country Report

RTD Tea in Estonia

Although RTD tea experienced rapid growth over the first half of the review period, prior to the economic crisis, there was no further significant gain in the popularity of these products at the end of the review period. Acceptance of products in RTD...

Feb 2012 | US$900| Add to cart | View details ›

Country Report

Bottled Water in Estonia

Consumption of bottled water started to recover slightly from the economic crisis in 2011. Due to rising health awareness, Estonian consumers are starting to appreciate natural mineral water. However, consumers were still price-sensitive in 2011 and ...

Feb 2012 | US$900| Add to cart | View details ›

Country Report

Carbonates in Estonia

The economic downturn continued to have an impact on consumption of carbonates in 2011. Moreover, adoption of the Euro at the beginning of 2011 resulted in increases in prices, thus consumption did not increase significantly. Nevertheless, towards ...

Feb 2012 | US$900| Add to cart | View details ›

Country Report

Concentrates in Estonia

Improvement in the economic situation in Estonia in 2011 resulted in a slight increase in consumption of concentrates. However, products in concentrates in Estonia have not gained significantly in popularity as many Estonian consumers prefer to make ...

Feb 2012 | US$900| Add to cart | View details ›

Country Report

Sports and Energy Drinks in Estonia

Sports and energy drinks experienced an upturn in total volume growth and current total value growth in 2011 as the economic recession diminished. Although growth was low, it was a significant improvement on growth over 2009 and 2010, during the ...

Feb 2012 | US$900| Add to cart | View details ›

Country Report

Soft Drinks in Estonia

While the recession has receded, consumer confidence has risen; hence consumption of soft drinks has increased slightly. As consumption of soft drinks is fairly seasonal in Estonia, there tends to be high demand during hot weather, for example summer...

Feb 2012 | US$1,900| Add to cart | View details ›

Books more ›

Statistical Reference Handbook

Who Drinks What

Jan 2011

Statistical Reference Handbook

World Consumer Lifestyles Databook 2012

Mar 2012

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