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Country Report

Sports and Energy Drinks in Kazakhstan

Energy drinks total volume sales increased by 5% in 2011 to reach 8 million litres. Urbanisation and the increasingly hectic pace of modern life are boosting demand for energy drinks, especially amongst young people looking for a quick energy boost. ...

May 2012 | US$900| Add to cart | View details

Country Report

Bottled Water in Kazakhstan

Bottled water recorded total volume growth of 8% and current total value growth of 14% in 2011 – a major improvement from 2010. The area has benefited from rising consumer incomes, with a growing number of people purchasing water for on-the-go ...

May 2012 | US$900| Add to cart | View details

Country Report

Carbonates in Kazakhstan

Carbonates is quite saturated due to the fact that a large number of domestic as well as international companies have been operating in this area for many years. Cola carbonates remains popular, accounting for a third of total carbonates sales, and ...

May 2012 | US$900| Add to cart | View details

Country Report

Concentrates in Kazakhstan

Concentrates sales continued to suffer from the impact of the health and wellness trend during 2011, with a growing number of consumers shifting towards healthier alternatives due to fears over the artificial nature of concentrates beverages. As a ...

May 2012 | US$900| Add to cart | View details

Country Report

Fruit/Vegetable Juice in Kazakhstan

Fruit and vegetable juice recorded total volume growth of 4% and current total value growth of 17% in 2011. As a result of rising consumer incomes and health awareness, consumers are increasingly drinking juice both when on-the-go and in the home. ...

May 2012 | US$900| Add to cart | View details

Country Report

RTD Coffee in Kazakhstan

RTD coffee is not currently available in Kazakhstan

May 2012 | US$900| Add to cart | View details

Country Report

RTD Tea in Kazakhstan

RTD tea is a popular type of soft drink in Kazakhstan which, in most cases, is consumed on-the-go during hot summer months. Rising consumer health awareness is resulting in a switch away from carbonates towards other drinks alternatives. Consumers ...

May 2012 | US$900| Add to cart | View details

Country Report

Soft Drinks in Kazakhstan

Economic growth and stabilising consumer incomes helped to boost soft drinks sales during 2011, with total volume and current retail value sales increasing at a stronger rate than in 2010. Consumers are increasingly purchasing soft drinks on a ...

May 2012 | US$1,900| Add to cart | View details

Books more ›

Statistical Reference Handbook

Who Drinks What

Jan 2011

Statistical Reference Handbook