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Country Report

RTD Coffee in Latvia

RTD coffee is not traditionally popular in Latvia with its northern location. Long cold winters cause Latvians to consider coffee as a purely hot drink, so ice coffee and various RTD coffee variations are not popular. In addition, the unit price of ...

Feb 2012 | US$900| Add to cart | View details ›

Country Report

RTD Tea in Latvia

RTD tea gained consumers’ recognition in Latvia as a healthier and more refreshing alternative to carbonates and sweet juices. Certain health benefits of tea, especially green ones, also positively impacted RDT tea sales in 2011. In hot summer days, ...

Feb 2012 | US$900| Add to cart | View details ›

Country Report

Sports and Energy Drinks in Latvia

Sports and energy drinks is one of the newest and the most dynamic product categories on the market. Although the category shrank considerably in 2009, as it was not stable, it regained its previous development pace after the crisis. New launches and...

Feb 2012 | US$900| Add to cart | View details ›

Country Report

Bottled Water in Latvia

As Latvians are becoming more and more aware of what they are drinking, and popularity of boiled or in some other way purified tap water is decreasing, bottled water showed positive growth both in volume and value in 2011. Other key events in 2011 ...

Feb 2012 | US$900| Add to cart | View details ›

Country Report

Carbonates in Latvia

Stabilisation of consumer purchasing power at the very beginning of the post-crisis period contributed to moderate volume and current value growth of carbonates. Consumers loosened their spending slightly in 2011, and purchased impulse products such ...

Feb 2012 | US$900| Add to cart | View details ›

Country Report

Concentrates in Latvia

In 2011, which was the very beginning of the post-crisis period in Latvia, consumers loosened their spending slightly and started purchasing non-staple goods again. Latvians started paying attention to premium syrups, such as those used for giving ...

Feb 2012 | US$900| Add to cart | View details ›

Country Report

Fruit/Vegetable Juice in Latvia

In 2011, fruit/vegetable juice showed healthy natural growth, experienced by the majority of soft drinks product categories at the very beginning of the post-crisis period. In addition to slight improvement of consumer purchasing power, the ...

Feb 2012 | US$900| Add to cart | View details ›

Country Report

Soft Drinks in Latvia

The year 2011 was the first year when the Latvian economy started recovering after severe economic crisis and consumer purchasing power showed the first signs of recovery. Latvians started returning to their pre-crisis spending habits, and soft ...

Feb 2012 | US$1,900| Add to cart | View details ›

Books more ›

Statistical Reference Handbook

Who Drinks What

Jan 2011

Statistical Reference Handbook

World Consumer Lifestyles Databook 2012

Mar 2012

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