You are here: HomeSolutionsIndustriesSoft Drinks
RSS print my pages

Filter Summary

Nigeria

results

 

Country Report

Sports and Energy Drinks in Nigeria

The booming night-life culture and the mixing of sports and energy drinks with alcoholic beverages such as spirits continued to boost sales in 2011. The perception among many young adult consumers is that sports and energy drinks have an aphrodisiac ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Concentrates in Nigeria

Concentrates is a slow growing category in Nigeria compared to other soft drinks. As most people are poor and live on low incomes, concentrates offer them the opportunity to enjoy a soft drink which does not cost too much. Parents normally add these ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

RTD Tea in Nigeria

RTD tea is very new in Nigeria, first appearing in the market in 2008 thanks to Cway Food & Beverages Co Nig Ltd’s Cway Ice Tea brand. The category continued to enjoy strong volume growth in 2011. This growth can be attributed to the marketing ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

RTD Coffee in Nigeria

In 2011, the presence of RTD coffee in Nigeria remained negligible. Consumers generally have little awareness of the category, hence the lack of investment in this area.

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Soft Drinks in Nigeria

In 2011, the inability to access safe drinking water and erratic electricity supply in Nigeria’s hot climate continued to drive the strong performance of bottled water, which is yet to reach maturity. Meanwhile, as the economy bounced back and the ...

Apr 2012 | US$1,900| Add to cart | View details ›

Country Report

Carbonates in Nigeria

Total volume growth in 2011 reached 7%, up from 5% the previous year thanks to increased marketing activities, an improved economy and the growing popularity of canned and PET packaging among on-the-go consumers and at outdoor parties. Producers of ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Fruit/Vegetable Juice in Nigeria

Increasing health-consciousness and intensive marketing activities from manufacturers boosted the growth of the category in 2011. Nigerians are traditionally heavy consumers of fruit and vegetables sold fresh and prevalent at roadsides. With a ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Bottled Water in Nigeria

On the strength of inaccessible safe drinking water and hot weather, bottled water continued to thrive in Nigeria in 2011. A strong percentage of households in Nigeria, both in urban and rural areas, do not have access to safe drinking water. In ...

Apr 2012 | US$900| Add to cart | View details ›

Books more ›

Statistical Reference Handbook

Who Drinks What

Jan 2011

Statistical Reference Handbook

World Consumer Lifestyles Databook 2012

Mar 2012

market