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Country Report

Asian Speciality Drinks in the Philippines

The performance of Asian speciality drinks was adversely affected by the sluggish economic performance of 2011. Geared towards lower-income consumers, the category has suffered from softer consumer demand as buyers sought to cope with higher ...

Jun 2012 | US$900| Add to cart | View details

Country Report

Bottled Water in the Philippines

Consumer interest in bottled water is being sustained by the increased availability of a range of bottled water variants. Products are positioned as offering a wide array of benefits. Among the more innovative lines is alkalised water, which claims ...

Jun 2012 | US$900| Add to cart | View details

Country Report

Carbonates in the Philippines

2011 presented challenging conditions for players within the carbonates category. Unlike 2010, during which the economic landscape was stimulated by national elections and a good economic performance, the Philippines was beset by problems in 2011, ...

Jun 2012 | US$900| Add to cart | View details

Country Report

Concentrates in the Philippines

In order to maintain consumer interest in concentrates, manufacturers have offered innovative products. Category leader Kraft Foods (Philippines) Inc introduced Tang Pulpy powder concentrate in early 2011. Available in orange and mango flavours, this...

Jun 2012 | US$900| Add to cart | View details

Country Report

Fruit/Vegetable Juice in the Philippines

Fruit/vegetable juice experienced a double-digit contraction in 2011. Total volume sales declined by 11%, reversing the 10% growth recorded in 2010. Total value sales also contracted by 3% to Ps39 billion in 2011. The weak performance of ...

Jun 2012 | US$900| Add to cart | View details

Country Report

RTD Coffee in the Philippines

RTD coffee’s focus on middle-income consumers successfully cushioned it against the softer demand that came with the more sluggish economic performance in 2011. While other soft drinks categories registered dips both in total volume and total value ...

Jun 2012 | US$900| Add to cart | View details

Country Report

RTD Tea in the Philippines

After registering total volume growth of 10% in 2010, RTD tea experienced a dip in 2011 as total volume sales fell by 9%. This drop in volume could be attributed to macroeconomic factors, including sluggish economic performance and higher inflation. ...

Jun 2012 | US$900| Add to cart | View details

Country Report

Sports and Energy Drinks in the Philippines

The ongoing health and wellness trend, alongside increasingly busy and active lifestyles, continued to generate increased demand for sports and energy drinks in 2011. Filipino consumers of all ages participated in organised fun runs, sponsored by ...

Jun 2012 | US$900| Add to cart | View details

Country Report

Soft Drinks in the Philippines

2011 proved to be a very challenging year for the soft drinks industry in the Philippines. With a more sluggish economic backdrop, shorter summer period and higher inflationary pressure, the industry’s total RTD volume sales contracted. Filipinos ...

Jun 2012 | US$1,900| Add to cart | View details

Books more ›

Statistical Reference Handbook

Who Drinks What

Jan 2011

Statistical Reference Handbook