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Country Report

Carbonates in Portugal

The decline in volume and value sales within carbonates in 2011 was a consequence of the economic situation and limited consumer purchasing power. Despite a change in lifestyle trends in the last few years of the review period, consumers were ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Fruit/Vegetable Juice in Portugal

The economic downturn continues to impact sales of fruit/vegetable juice, which is more evident in the on-trade, with these declining by 4% in volume and 2% in current value terms. Less optimism from Q3 as consumers cut back on visits to bars, ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Soft Drinks in Portugal

The economic climate in the second half of the year made sales of soft drinks decline both in terms of value and volume. As consumers increasingly tighten their budgets non- alcoholic beverage categories are considered non-essential. As a result, ...

Jul 2012 | US$1,900| Add to cart | View details

Country Report

RTD Coffee in Portugal

With Emmi Caffe Latte no longer available on the Portuguese market, the only established brand is Swiss Delice Grande Caffe. In 2010 Emmi Caffe Latte experienced a big drop in share, which affected the whole RTD coffee category. RTD coffee in 2010 ...

Jul 2012 | US$900| Add to cart | View details

Country Report

RTD Tea in Portugal

RTD tea sales grew by 3% in total value and 6% in total volume terms in 2011. Ice tea consumption is quite unusual over other soft drinks, such as carbonated colas. The consumption is huge and it is a product suitable for all ages. Nevertheless, ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Sports and Energy Drinks in Portugal

Sales of sports and energy drinks continued their weak performance in 2011. Although these beverages are popular among mainly young consumers, the weak economic situation and the high unit prices of sports and energy drinks compared with other more ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Bottled Water in Portugal

On-trade sales of bottled water decreased by 5% in current value terms in 2011. Due to the economic crisis people are careful with their spending, especially during Q2 when the media started bombarding people with pessimistic news about the public ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Concentrates in Portugal

The economic downturn had less of an impact on concentrates than on many other areas of soft drinks. Many consumers turned to concentrates as an affordable alternative to higher-priced soft drinks in order to save money. Furthermore, this trend was ...

Jul 2012 | US$900| Add to cart | View details

Books more ›

Statistical Reference Handbook

Who Drinks What

Jan 2011

Statistical Reference Handbook