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Country Report

Bottled Water in Saudi Arabia

Bottled water achieved retail current value growth of 11% in 2011, a slightly better performance than the review period average. However, retail volume growth, at 16%, was much higher than the review period CAGR of 10%. This higher rate of growth can...

Nov 2012 | US$900| Add to cart | View details

Country Report

Carbonates in Saudi Arabia

The decision by The Coca-Cola Bottling Co of Saudi Arabia and Al Jomaih Bottling Plant to increase their prices in carbonates in 2010 stabilised somewhat in 2011, with the category experiencing only a 1% increase in average unit price. As a result, ...

Nov 2012 | US$900| Add to cart | View details

Country Report

Concentrates in Saudi Arabia

In 2011, increasing health awareness on the part of consumers prompted many of them to shift away from beverages containing preservatives, artificial flavourings and artificial sweeteners, all of which are characteristic of concentrates. Concentrates...

Nov 2012 | US$900| Add to cart | View details

Country Report

Fruit/Vegetable Juice in Saudi Arabia

Fruit/vegetable juice grew by 6% in total current value terms in 2011, driven by rising consumer health consciousness and an increase in company activity, such as the introduction of new flavours and new products due to growing demand for naturally ...

Nov 2012 | US$900| Add to cart | View details

Country Report

Soft Drinks in Saudi Arabia

All soft drinks categories registered positive total current value growth in 2011, with the soft drinks market as a whole growing by 8%. Growth was mainly driven by heavy investment in marketing in order to attract the growing local population. ...

Nov 2012 | US$1,900| Add to cart | View details

Country Report

RTD Coffee in Saudi Arabia

Total volume sales of RTD coffee remained negligible in Saudi Arabia in 2011 due to lack of demand and popularity among consumers.

Nov 2012 | US$900| Add to cart | View details

Country Report

RTD Tea in Saudi Arabia

Pepsi-Lipton International invests heavily in in-store support and above-the-line marketing for its Lipton brand. The company has engaged in such activity as a result of increased demand for convenience among Saudi Arabian consumers, in particular ...

Nov 2012 | US$900| Add to cart | View details

Country Report

Sports and Energy Drinks in Saudi Arabia

With total volume growth of 8% and total current value growth of 9% in 2011, compared to similar CAGRs over the review period, the growth of sports and energy drinks has remained fairly consistent. This illustrates the fact that although demand ...

Nov 2012 | US$900| Add to cart | View details

Books more ›

Statistical Reference Handbook

Who Drinks What

Jan 2011

Statistical Reference Handbook