You are here: HomeSolutionsIndustriesSoft Drinks
RSS print my pages

Filter Summary

Uruguay

results

 

Country Report

Bottled Water in Uruguay

In 2011, different players looked into the flavoured water category to increase their respective overall shares within bottled water, however they all employed different strategies. While Cía Salus SA continues to add new flavours, which it makes ...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Carbonates in Uruguay

Trusting the solid economy and knowing that consumers’ purchasing power was once again on the rise, companies applied important double-digit price increases during 2011 in most carbonates categories in a move that boosted off-trade value sales to ...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Concentrates in Uruguay

The good economic conditions prevailing in Uruguay during 2011, with consumer purchasing power increasing once again, resulted in an acceleration of the trading up trend towards more expensive soft drinks (carbonates and flavoured bottled water) that...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Fruit/Vegetable Juice in Uruguay

The trend that began to show some force in 2009, with more consumers shifting towards healthier products, continued to gain momentum in 2010 to become firmly established in 2011. Thus, not from concentrate 100% juice, perceived as the most natural ...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Sports and Energy Drinks in Uruguay

The 2009 launch of the Burn brand within energy drinks and Montevideo Refrescos SA’s marketing approach for energy drinks began to change consumers’ perceptions of this type of soft drink. Previously, consumption of energy drinks was almost ...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Soft Drinks in Uruguay

In 2011, most companies applied the same successful recipe of the previous two years in order to maximise off-trade value sales in the face of slowing volume growth rates, a trend seen in the second half of the review period. Unit price increases in ...

Mar 2012 | US$1,900| Add to cart | View details ›

Books more ›

Statistical Reference Handbook

Who Drinks What

Jan 2011

Statistical Reference Handbook

World Consumer Lifestyles Databook 2012

Mar 2012

market