Soup market research

Euromonitor has the world’s most comprehensive research on the soup category within the packaged food industry. We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data.

Euromonitor data and market analysis cultivates your organisation’s awareness of the soup market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organisation, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our soup market research answer questions such as:

What is the market size of soup?
What are the major brands in soup?
Will retail sales suffer as economic prospects improve and consumers move back to eating out rather than eating at home?
Are consumers moving from traditionally canned and dehydrated variants to more innovative chilled, frozen and UHT formats?

Filter Results

Total: (99)

Country Report

Soup in Kenya

Even though products in soup are perceived to be healthy, most consumers choose to consume homemade soup, which is prepared by boiling bones to extract bone marrow and then adding other ingredients. Thus, in challenging economic times, products in ...

Jan 2012 | $900| Add to cart | View details ›

Country Report

Soup in Uruguay

Uruguayan consumers still prefer home-made soup. However the convenience of dehydrated and instant soup has been slowly increasing, especially among those who are disinclined to spare the time to prepare soup at home, starting from the basic ...

Jan 2012 | $900| Add to cart | View details ›

Country Report

Soup in Thailand

Soup remained niche in Thailand at the end of the review period as consumption was limited to urban consumers. Also, many Thai consumers prefer freshly prepared soup to packaged soup as they consider it to be tastier and more affordable. Most ...

Jan 2012 | $900| Add to cart | View details ›

Country Report

Soup in Kazakhstan

In the past, packaged soups were perceived by consumers as very poor quality and were considered an absolute last resort for a meal solution. Going in to the forecast period, soups are no longer associated with poor quality, supported by the ...

Jan 2012 | $900| Add to cart | View details ›

Country Report

Soup in Sweden

Similar to events in other packaged food categories, during the review period manufacturers in soup responded to rising health awareness among Swedish consumers with the launch of new products that contained more natural ingredients, lower amounts of...

Jan 2012 | $900| Add to cart | View details ›

Country Report

Soup in Uzbekistan

Soup remains a comparatively unconventional product in Uzbekistan. Since there is no demand from rural inhabitants, sales are strictly limited to urbanites either with ultra-modern lifestyles or those seeking convenience. Therefore, soup sales will ...

Jan 2012 | $900| Add to cart | View details ›

Country Report

Soup in Poland

The ongoing trend towards increasing price of food in 2011 has led Poles to be more price sensitive and pay more attention on their running expenditures. Thus, soup, being not one of the necessities of life, is expected to see a decrease in volume ...

Jan 2012 | $900| Add to cart | View details ›

Company Profile

Heinz Co in Packaged Food

Heinz has shifted its focus to the emerging markets, culling its manufacturing network in the mature markets and investing in emerging market players, Foodstar in China, and acquiring the Quero brand in Brazil. In the mature markets, it is focused on...

Dec 2011 | $525| Add to cart | View details ›

Company Profile

Campbell Soup Co in Packaged Food

The world’s largest soup manufacturer, Campbell Soup Co, is facing up to a year of transition, as it looks to meet significant challenges in core geographic markets and product categories. The profile analyses the company’s shift of strategic ...

Dec 2011 | $525| Add to cart | View details ›

Country Report

Soup in Hungary

Soup shows dynamic growth in 2011, however consumer spending power is still weak and they are purchasing essential foods primarily, but value sales growth is generated mainly by price increases. Volume sales growth is slight, although it is positive ...

Dec 2011 | $900| Add to cart | View details ›