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Country Report

Israel Flag Soup in Israel

| Pages: 33

Price: US$990

About this Report

Executive Summary

TRENDS

  • As instant soup is not known to be the healthiest form of soup, companies tend to focus on creating new and innovative flavours that make their products look more premium and appealing. For example, in 2015, Unilever launched a new onion soup with a touch of nutmeg flavour under its Knorr brand. The nutmeg flavour gives the product a premium appeal that may make consumers reconsider all of the unhealthy factors.

COMPETITIVE LANDSCAPE

  • Unilever Israel Ltd continues to dominate soup with a 61% value share in 2015. Its success is achieved through its Knorr brand. Knorr is strongly associated with soup and has a longstanding presence in the category and an unchanging slogan: “Discovering the difference is tasty”. Every season, the company refreshes some of its soup products and launches limited edition flavours. For example, in 2014/2015 the company launched a gourmet line with flavours such as onion with nutmeg.

PROSPECTS

  • Innovation is expected to continue, in terms of new flavours. These new flavours will often be inspired by foodservice trends. In addition, frozen soup may well gain public attention as it contains fewer preservatives, sodium and artificial ingredients; however, sales will remain negligible due to this format’s price. Other innovations will likely be healthier options within instant soup.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Soup industry in Israel with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Soup industry in Israel, our research will save you time and money while empowering you to make informed, profitable decisions.

The Soup in Israel market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Soup in Israel?
  • What are the major brands in Israel?
  • Will retail sales suffer as economic prospects improve and consumers move back to eating out rather than eating at home?
  • Are consumers moving from traditionally canned and dehydrated variants to more innovative chilled, frozen and UHT formats?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Table of Contents

Soup in Israel - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Soup by Category: Volume 2010-2015
  • Table 2 Sales of Soup by Category: Value 2010-2015
  • Table 3 Sales of Soup by Category: % Volume Growth 2010-2015
  • Table 4 Sales of Soup by Category: % Value Growth 2010-2015
  • Table 5 Sales of Soup by by Leading Flavours: Rankings 2010-2015
  • Table 6 NBO Company Shares of Soup: % Value 2011-2015
  • Table 7 LBN Brand Shares of Soup: % Value 2012-2015
  • Table 8 Distribution of Soup by Format: % Value 2010-2015
  • Table 9 Forecast Sales of Soup by Category: Volume 2015-2020
  • Table 10 Forecast Sales of Soup by Category: Value 2015-2020
  • Table 11 Forecast Sales of Soup by Category: % Volume Growth 2015-2020
  • Table 12 Forecast Sales of Soup by Category: % Value Growth 2015-2020

Soup in Israel - Company Profiles

Osem Food Industries Ltd in Packaged Food (Israel)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Osem Food Industries Ltd: Key Facts
  • Summary 2 Osem Food Industries Ltd: Operational Indicators

COMPETITIVE POSITIONING

  • Summary 3 Osem Food Industries Ltd: Competitive Position 2015

Shufersal Ltd in Packaged Food (Israel)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 4 Shufersal Ltd: Key Facts
  • Summary 5 Shufersal Ltd: Operational Indicators

INTERNET STRATEGY

PRIVATE LABEL

  • Summary 6 Shufersal Ltd: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 7 Shufersal Ltd: Competitive Position 2015

Packaged Food in Israel - Industry Context

EXECUTIVE SUMMARY

Steady growth in 2015

The "Food Law" comes into force

Leading retailer Shufersal expands its private label

Internet retailing continues to grow

Slowdown is expected over the forecast period

KEY TRENDS AND DEVELOPMENTS

Economic outlook: Initial signs of recession

Mega Retail Ltd is on the verge of bankruptcy

Internet retailing grows

Private label products accelerate

FOODSERVICE: KEY TRENDS AND DEVELOPMENTS

Headlines

Trends: Sales to Foodservice

Trends: Consumer Foodservice

Prospects

Category Data

  • Table 13 Foodservice Sales of Packaged Food by Category: Volume 2010-2015
  • Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
  • Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2015-2020
  • Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020

MARKET DATA

  • Table 17 Sales of Packaged Food by Category: Volume 2010-2015
  • Table 18 Sales of Packaged Food by Category: Value 2010-2015
  • Table 19 Sales of Packaged Food by Category: % Volume Growth 2010-2015
  • Table 20 Sales of Packaged Food by Category: % Value Growth 2010-2015
  • Table 21 GBO Company Shares of Packaged Food: % Value 2011-2015
  • Table 22 NBO Company Shares of Packaged Food: % Value 2011-2015
  • Table 23 LBN Brand Shares of Packaged Food: % Value 2012-2015
  • Table 24 Penetration of Private Label by Category: % Value 2010-2015
  • Table 25 Distribution of Packaged Food by Format: % Value 2010-2015
  • Table 26 Distribution of Packaged Food by Format and Category: % Value 2015
  • Table 27 Forecast Sales of Packaged Food by Category: Volume 2015-2020
  • Table 28 Forecast Sales of Packaged Food by Category: Value 2015-2020
  • Table 29 Forecast Sales of Packaged Food by Category: Value 2015-2020
  • Table 30 Forecast Sales of Packaged Food by Category: % Volume Growth 2015-2020
  • Table 31 Forecast Sales of Packaged Food by Category: % Value Growth 2015-2020

SOURCES

  • Summary 8 Research Sources

Segmentation

This market research report includes the following:

  • Soup
    • Shelf Stable Soup
    • Chilled Soup
    • Dehydrated Soup
    • Frozen Soup
    • Instant Soup
    • UHT Soup

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Analysis by Flavour
  • Pricing
  • Products by Ingredient

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Foodservice volume
  • Foodservice volume % growth
  • Foodservice volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume (tonnes)
  • Retail volume (tonnes) % growth
  • Retail volume (tonnes) per capita
  • Foodservice volume (tonnes)
  • Foodservice volume (tonnes) % growth
  • Foodservice volume (tonnes) per capita
  • Total volume (tonnes)
  • Total volume (tonnes) % growth
  • Total volume (tonnes) per capita

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