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Country Report

Soup in the Czech Republic

| Pages: 55

Price: US$900

About this Report

Executive Summary

TRENDS

  • The leading trends in soup during 2012 were mainly a continuation of trends established in the category earlier in the review period. No new trends began developing in soup in the Czech Republic during 2012. Czech consumers continued to demonstrate a negative attitude towards products containing monosodium glutamate, artificial colours and preservatives as demand for soup produced using natural ingredients and with lower salt content continued to increase. The rise of the health & wellness trend is currently the most prominent trend in soup in the Czech Republic and this trend continues to develop strongly. The leading producers of soup are generally well aware of the unique tastes and preferences of Czech consumers and this knowledge dictated new product launches in soup during 2012. In dehydrated soup and instant soup, for example, it is now standard practice for manufacturers to offer products which are free from monosodium glutamate. One new launch towards the end of the review period which was in line with this trend was Vitana’s introduction of dehydrated soup under the brand Vitana Flickova se sunkovymi knedlicky (chopped noodles with ham balls) and Vitana Natur Knedlickova se zeleninou (with meatballs and vegetables).

COMPETITIVE LANDSCAPE

  • Soup in the Czech Republic is set to remain a highly concentrated packaged food category during 2012. Three international players continue control the majority of value sales in soup. Traditional Czech producer Vitana as is set to maintain its strong lead in the category with a 43% value share in 2012, followed by Nestlé Cesko sro with a 21% value share throughout its Maggi brand and Unilever CR sro with a value share of 17% through its Knorr brand. Vitana as is set remain the clear leader in dehydrated soup and instant soup in 2012 with respective value shares of 46% and 49%.

PROSPECTS

  • Consumption of soup in the Czech Republic is expected to decline over the course of the forecast period. Soup is expected to decline in constant value by 6% over the course of the entire forecast period, while volume sales are expected to decline by 1%. The average unit price of soup is expected to grow in current value terms in line with the rising in cost of raw materials and rising production costs, while the rising demand for more expensive option such as health and wellness positioned products is expected to contribute to the rising unit price of soup as well. However, the anticipated growth is not expected to outpace inflation which means unit prices would decline in constant value terms. In addition, the Czech government plans to approve the second wave of its VAT increases on packaged food (currently set for 2013 and 2015) and this is likely to boost the average unit price of soup during the forecast period.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Soup industry in Czech Republic with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Soup industry in Czech Republic, our research will save you time and money while empowering you to make informed, profitable decisions.

The Soup in Czech Republic market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Soup in Czech Republic?
  • What are the major brands in Czech Republic?
  • Will retail sales suffer as economic prospects improve and consumers move back to eating out rather than eating at home?
  • Are consumers moving from traditionally canned and dehydrated variants to more innovative chilled, frozen and UHT formats?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Table of Contents

Soup in the Czech Republic - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Soup by Category: Volume 2007-2012
  • Table 2 Sales of Soup by Category: Value 2007-2012
  • Table 3 Sales of Soup by Category: % Volume Growth 2007-2012
  • Table 4 Sales of Soup by Category: % Value Growth 2007-2012
  • Table 5 Leading Soup Flavours 2007-2012
  • Table 6 Soup Company Shares 2008-2012
  • Table 7 Soup Brand Shares 2009-2012
  • Table 8 Sales of Soup by Distribution Format: % Analysis 2007-2012
  • Table 9 Forecast Sales of Soup by Category: Volume 2012-2017
  • Table 10 Forecast Sales of Soup by Category: Value 2012-2017
  • Table 11 Forecast Sales of Soup by Category: % Volume Growth 2012-2017
  • Table 12 Forecast Sales of Soup by Category: % Value Growth 2012-2017

Soup in the Czech Republic - Company Profiles

Hamé sro in Packaged Food (Czech Republic)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Hamé sro: Key Facts
  • Summary 2 Hamé sro: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 3 Hamé sro: Competitive Position 2012

Vitana as in Packaged Food (Czech Republic)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 4 Vitana as: Key Facts
  • Summary 5 Vitana as: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 6 Vitana as: Competitive Position 2012

Packaged Food in the Czech Republic - Industry Context

EXECUTIVE SUMMARY

Packaged food sees a relatively good performance in 2012

Manufacturers focus on the health and wellness trend

Nestlé Cesko remains the leading company in 2012

Hypermarkets continues to lead distribution

Packaged food expected to see slow growth in the future

KEY TRENDS AND DEVELOPMENTS

Czech economy records a slight decline in 2012, but prospects are positive for the future

Private label products gain popularity in 2012

Packaging development and innovation

Health and wellness products gain importance

The value growth rate of packaged food is declining, and is expected to decline further during the forecast period

FOODSERVICE – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

CATEGORY DATA

  • Table 13 Foodservice Sales of Packaged Food by Category: Volume 2007-2012
  • Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2007-2012
  • Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2012-2017
  • Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017

IMPULSE AND INDULGENCE PRODUCTS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

CATEGORY DATA

  • Table 17 Sales of Impulse and Indulgence Products by Category: Volume 2007-2012
  • Table 18 Sales of Impulse and Indulgence Products by Category: Value 2007-2012
  • Table 19 Sales of Impulse and Indulgence Products by Category: Value 2007-2012
  • Table 20 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2007-2012
  • Table 21 Sales of Impulse and Indulgence Products by Category: % Value Growth 2007-2012
  • Table 22 Company Shares of Impulse and Indulgence Products 2008-2012
  • Table 23 Brand Shares of Impulse and Indulgence Products 2009-2012
  • Table 24 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2012-2017
  • Table 25 Forecast Sales of Impulse and Indulgence Products by Category: Value 2012-2017
  • Table 26 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2012-2017
  • Table 27 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2012-2017

MEAL SOLUTIONS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

CATEGORY DATA

  • Table 28 Sales of Meal Solutions by Category: Volume 2007-2012
  • Table 29 Sales of Meal Solutions by Category: Value 2007-2012
  • Table 30 Sales of Meal Solutions by Category: % Volume Growth 2007-2012
  • Table 31 Sales of Meal Solutions by Category: % Value Growth 2007-2012
  • Table 32 Company Shares of Meal Solutions 2008-2012
  • Table 33 Brand Shares of Meal Solutions 2009-2012
  • Table 34 Forecast Sales of Meal Solutions by Category: Volume 2012-2017
  • Table 35 Forecast Sales of Meal Solutions by Category: Value 2012-2017
  • Table 36 Forecast Sales of Meal Solutions by Category: % Volume Growth 2012-2017
  • Table 37 Forecast Sales of Meal Solutions by Category: % Value Growth 2012-2017

NUTRITION/STAPLES – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

CATEGORY DATA

  • Table 38 Sales of Nutrition/Staples by Category: Volume 2007-2012
  • Table 39 Sales of Nutrition/Staples by Category: Value 2007-2012
  • Table 40 Sales of Nutrition/Staples by Category: % Volume Growth 2007-2012
  • Table 41 Sales of Nutrition/Staples by Category: % Value Growth 2007-2012
  • Table 42 Company Shares of Nutrition/Staples 2008-2012
  • Table 43 Brand Shares of Nutrition/Staples 2009-2012
  • Table 44 Forecast Sales of Nutrition/Staples by Category: Volume 2012-2017
  • Table 45 Forecast Sales of Nutrition/Staples by Category: Value 2012-2017
  • Table 46 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2012-2017
  • Table 47 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2012-2017

MARKET DATA

  • Table 48 Sales of Packaged Food by Category: Volume 2007-2012
  • Table 49 Sales of Packaged Food by Category: Value 2007-2012
  • Table 50 Sales of Packaged Food by Category: % Volume Growth 2007-2012
  • Table 51 Sales of Packaged Food by Category: % Value Growth 2007-2012
  • Table 52 GBO Shares of Packaged Food 2008-2012
  • Table 53 NBO Shares of Packaged Food 2008-2012
  • Table 54 NBO Brand Shares of Packaged Food 2009-2012
  • Table 55 Sales of Packaged Food by Distribution Format: % Analysis 2007-2012
  • Table 56 Sales of Packaged Food by Category and Distribution Format: % Analysis 2012
  • Table 57 Forecast Sales of Packaged Food by Category: Volume 2012-2017
  • Table 58 Forecast Sales of Packaged Food by Category: Value 2012-2017
  • Table 59 Forecast Sales of Packaged Food by Category: % Volume Growth 2012-2017
  • Table 60 Forecast Sales of Packaged Food by Category: % Value Growth 2012-2017

DEFINITIONS

SOURCES

  • Summary 7 Research Sources

Segmentation

This market research report includes the following:

  • Soup
    • Canned/Preserved Soup
    • Chilled Soup
    • Dehydrated Soup
    • Frozen Soup
    • Instant Soup
    • UHT Soup

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market sizes
  • Company shares
  • Brand shares
  • Distribution
  • Analysis by flavour
  • Pricing
  • Products by ingredient
  • Products by ingredient

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Foodservice volume
  • Foodservice volume % growth
  • Foodservice volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume (tonnes)
  • Retail volume (tonnes) % growth
  • Retail volume (tonnes) per capita
  • Foodservice volume (tonnes)
  • Foodservice volume (tonnes) % growth
  • Foodservice volume (tonnes) per capita
  • Total volume (tonnes)
  • Total volume (tonnes) % growth
  • Total volume (tonnes) per capita

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