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Soup market research

Euromonitor has the world’s most comprehensive research on the soup category within the packaged food industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organisation’s awareness of the soup market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organisation, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our soup market research answer questions such as:

  • What is the market size of soup?
  • What are the major brands in soup?
  • Will retail sales suffer as economic prospects improve and consumers move back to eating out rather than eating at home?
  • Are consumers moving from traditionally canned and dehydrated variants to more innovative chilled, frozen and UHT formats?

results

 

Company Profile

Heinz Co, HJ in Packaged Food

Heinz was acquired in 2013 by 3G Capital and Berkshire Hathaway in a US$28 billion deal. The company will receive significantly greater resources to expand its presence in emerging markets where it has for some time seen its fortunes lie. Its most ...

Dec 2013 | US$525 | Add to cart | View details

Country Report

Soup in Croatia

Dehydrated soup is widely used in the country, with other soup formats remaining unavailable, except for instant soup. Although Croatians traditionally prefer home-made soup, modern lifestyles leave many consumers with little time for cooking. ...

Dec 2013 | US$900 | Add to cart | View details

Country Report

Soup in Sweden

Soup saw current retail value sales grow almost 3% in 2013. Growing value sales were a result of new launches and a healthy demand for products with a convenience factor, particularly in more dynamic areas, such as chilled soup. Felix, for example, ...

Dec 2013 | US$900 | Add to cart | View details

Country Report

Soup in Hungary

Soup is set to be one of the worst performing categories within packaged food in 2013. Volume sales will continue to decrease and only increasing unit prices can balance negative trends. As the category suffered from weakening demand for years, ...

Dec 2013 | US$900 | Add to cart | View details

Country Report

Soup in Slovenia

Many Slovenians like homemade soups, which they consider the healthiest and tastiest option, and serve them as a starter with every traditional meal. However, this mainly remains the domain of the older generation which have time and knowledge to ...

Dec 2013 | US$900 | Add to cart | View details

Country Report

Soup in Norway

The convenience trend has continued to increase in Norway, due to hectic lifestyles among consumers who have less time to prepare food from scratch and are searching for easy and convenient ways of preparing tasty food within minutes. Over the years,...

Dec 2013 | US$900 | Add to cart | View details

Country Report

Soup in Latvia

With more people being employed for longer working hours, the demand for convenient and quick meal solutions is expected to lift sales of soup in 2013. Although dehydrated soup continues to grow in popularity as an affordable meal solution for hectic...

Dec 2013 | US$900 | Add to cart | View details

Country Report

Soup in Lithuania

Soup is an essential part of the daily diet for most of the population in Lithuania; however, these still tend to be prepared at home and packaged soup purchased only occasionally. Soup products are usually consumed by younger consumers, in ...

Dec 2013 | US$900 | Add to cart | View details

Country Report

Soup in Uzbekistan

Soup remains one the least developed categories within packaged food in Uzbekistan. In 2013 total volume sales reached just 1,360 tonnes, generating retail value sales of UZS32 billion. The reason for such low sales is that soup is perceived as ...

Dec 2013 | US$900 | Add to cart | View details

Country Report

Soup in Belarus

Economical consumption is the key market trend in both 2012 and 2013, with increasing share of lower priced brands and products. In the current economic conditions the purchasing power of the majority of consumers in Belarus decreased, while unit ...

Dec 2013 | US$900 | Add to cart | View details
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    A regional subscription delivers unrivalled levels of research and analysis for soup, helping you make clear, confident decisions.

    Books more ›

    Statistical Reference Handbook

    Who Eats What

    Jan 2011

    Statistical Reference Handbook

    Who Drinks What

    Jan 2011

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