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Soup market research

Euromonitor has the world’s most comprehensive research on the soup category within the packaged food industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organisation’s awareness of the soup market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organisation, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our soup market research answer questions such as:

  • What is the market size of soup?
  • What are the major brands in soup?
  • Will retail sales suffer as economic prospects improve and consumers move back to eating out rather than eating at home?
  • Are consumers moving from traditionally canned and dehydrated variants to more innovative chilled, frozen and UHT formats?

results

 

Country Report

Soup in India

India presents ample opportunities for growth in soup, and is primarily driven by increasing urbanisation, the rising income levels of middle class families and heavy marketing support by players to make soups part of the Indian diet. However, ...

Jan 2014 | US$900 | Add to cart | View details

Country Report

Soup in Turkey

In 2013, soup sales in both current value and volume terms are expected to register declines, a trend that has been going on since 2010. This is despite a 2% current value CAGR being demonstrated over the review period overall. In the last few years ...

Jan 2014 | US$900 | Add to cart | View details

Country Report

Soup in the United Arab Emirates

In 2013, soup expanded as new entrants entered the United Arab Emirates tapping into the convenience and affordability trends with easy to cook options. Soups is also part of many traditional meals amongst Arab nationals and Asians and demand for ...

Jan 2014 | US$900 | Add to cart | View details

Country Report

Soup in Switzerland

Newly launched textures and flavours keep consumers interested and trying new products. Additionally, soup is considered healthy by some due to the relatively low calorie content, while being considered as unhealthy by some, related to high salt and ...

Jan 2014 | US$900 | Add to cart | View details

Country Report

Soup in Venezuela

Dehydrated soup is by far the most popular soup category in Venezuela. Besides dehydrated soup, there are some canned/preserved soup brands in the category, but they target a small consumer group. Canned/preserved soup has an average unit price of ...

Jan 2014 | US$900 | Add to cart | View details

Country Report

Soup in Colombia

In contrast to other packaged food categories, where it is more common to find innovations in health & wellness products, soup still remains behind the trend and lines of healthier products have not been developed. Claims like low sodium, fat free or...

Jan 2014 | US$900 | Add to cart | View details

Country Report

Soup in Spain

With value growth of 0.2%, resulting in sales of €192 million, soup is expected to show a weak performance in 2013 for the fourth year running, far from the dynamism that characterised the category at the beginning of the review period when sales ...

Jan 2014 | US$900 | Add to cart | View details

Country Report

Soup in Macedonia

Soup current retail value sales increased by a solid 6% in 2013 to reach MKD264 million while retail volume sales increased by 3% to reach 535 tonnes.

Jan 2014 | US$900 | Add to cart | View details

Country Report

Soup in Bulgaria

Dehydrated soup remained the most popular type, although it has struggled, along with other soups. This type of soup allows for more frequent consumption by busy people, as well as away-from-home consumption; for example, in the office, which is not ...

Jan 2014 | US$900 | Add to cart | View details

Country Report

Soup in China

Packaged soup remains a small niche compared with other product areas in packaged food. Sales are largely limited to urban areas where consumers' pace of life is much faster than in rural areas. Chinese consumers remain more used to cooking soup with...

Jan 2014 | US$900 | Add to cart | View details
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Passport: Packaged Food is the leading online market intelligence system for strategic, corporate and marketing planning.

Passport Soup Americas

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A regional subscription delivers unrivalled levels of research and analysis for soup, helping you make clear, confident decisions.

Books more ›

Statistical Reference Handbook

Who Eats What

Jan 2011

Statistical Reference Handbook

Who Drinks What

Jan 2011