Spirits market research

Euromonitor has the world’s most comprehensive research on the spirits category within the alcoholic drinks industry. We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data.

Euromonitor data and market analysis cultivates your organization’s awareness of the spirits market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our spirits market research answer questions such as:

What is the market size of spirits?
What are the major brands in spirits?
Are consumers switching from international spirits to ‘cheaper’ local spirits as consumer spending is being squeezed?
What is the most popular price point for blended scotch; super-premium, premium, standard or economy and has the recession resulted in a switch?
How do premium vs. standard vs. economy brands compete for sales?
What are the key flavours in vodka?

Filter Results

Total: (101)

Company Profile

UB Group in Spirits

UB Group became the world’s second largest spirits producer by volume in 2011 on the back of the size and dynamism of its domestic market, India. This profile analyses UB Group’s strategy of premiumisation in the historically high-volume/low-value ...

May 2012 | US$525| Add to cart | View details ›

Country Report

Spirits in Greece

Tax hikes had a tremendous effect on sales of spirits in 2010. With rises in excise pushing prices upwards by approximately 30%, consumption of spirits was massively impacted with sales displaying steep declines. A migration to domestic spirits was ...

May 2012 | US$900| Add to cart | View details ›

Country Report

Spirits in Egypt

Spirits witnessed drops in volume terms in Egypt primarily as a result of the sharp decline in tourism and hospitality industries due to the recent political uprising and economic turmoil. Spirits are extremely dependant on on-trade channels, which ...

May 2012 | US$900| Add to cart | View details ›

Company Profile

Edrington Group in Spirits

Facing challenging conditions in core markets, Edrington is under growing pressure to diversify its operations in terms of both product offer and geographic reach. This profile analyses the strongest opportunities for developing the company’s ...

May 2012 | US$525| Add to cart | View details ›

Country Report

Spirits in Switzerland

Flavoured products were the major trend in the Swiss spirits market in 2011. Flavoured vodkas have been available for quite some time but their popularity has grown significantly through the review period reaching 6% of all the vodka sold in ...

May 2012 | US$900| Add to cart | View details ›

Country Report

Spirits in the Czech Republic

Spirits record positive total volume sales growth in 2011, while the consumption of beer, another traditional alcoholic drink type in the Czech Republic, wavers. Spirits grew by 1% in both off-trade and on-trade volume terms. Off-trade sales reached ...

May 2012 | US$900| Add to cart | View details ›

Country Report

Spirits in France

In France, cocktails, such as mojito, vodka with orange juice and whisky with Coca-Cola continued to be very popular among the young generation. As a result, they continued to drive the best performing categories and consequently, overall volume ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Spirits in the Netherlands

The market for spirits is experiencing a poor performance with volume sales decreasing by 3% in 2011, continuing the trend from the previous years. Spirits in the Netherlands have traditionally been the preference of male consumers. But more Dutch ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Spirits in Belgium

During the last couple of years of the review period, sales of spirits were marked by a rather strong trend reversal. While sales were governed by vodka and white rum during the bulk of the review period, such white spirits became less trendy in ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Spirits in the United Kingdom

During the difficult economic conditions seen at the end of the review period spirits saw a relatively strong total volume performance. Manufacturers faced a number of challenges, with growing price pressure, numerous pub closures and restricted ...

Apr 2012 | US$900| Add to cart | View details ›