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Country Report

Singapore Flag Sports Nutrition in Singapore

| Pages: 23

Price: US$900

About this Report

Executive Summary

TRENDS

  • There was an increase in the number of sporting events held in Singapore near the end of the review period, including marathons, golf tournaments, and the Youth Olympic Games. These events helped in raising awareness of sports amongst local consumers. In addition, the rising number of fitness centres, gyms and yoga classes also allowed consumers to have easier access to exercise and fitness.

COMPETITIVE LANDSCAPE

  • General Nutrition Centers Inc remained the leading player in sports nutrition in 2013, on a retail value sales share of 62%. This was attributable to the extensive range of sports nutrition products offered in its stores, including protein powders, shakes and bars in different flavour variants. Aside from having a wide network of retail stores in 2013, the company also had an internet retailing platform. Furthermore, the company engaged in occasional price promotions to entice consumers. However, the company saw a loss of retail value sales share over the last two years of the review period, as it gradually shifted to selling vitamins and dietary supplements.

PROSPECTS

  • Sports nutrition sales are expected to see a CAGR of 3% over the forecast period. This will be mainly driven by the rising number of gyms and fitness centres in Singapore, where consumers are likely to be influenced to take sports nutrition products. In addition, males are increasingly conscious of their physical appearance and are likely to turn to such products to build muscle rather than relying solely on exercise.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Sports Nutrition industry in Singapore with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Sports Nutrition industry in Singapore, our research will save you time and money while empowering you to make informed, profitable decisions.

The Sports Nutrition in Singapore market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Sports Nutrition in Singapore?
  • What are the major brands in Singapore?
  • What is the market size of Sports Nutrition in Singapore?
  • What are the major brands in Singapore?
  • Do consumers prefer powders, tablets, or RTD?
  • Do consumers prefer protein, amino acid, whey, or creatine products?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

Table of Contents

Sports Nutrition in Singapore - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Sports Nutrition by Category: Value 2008-2013
  • Table 2 Sales of Sports Nutrition by Category: % Value Growth 2008-2013
  • Table 3 NBO Company Shares of Sports Nutrition: % Value 2009-2013
  • Table 4 LBN Brand Shares of Sports Nutrition: % Value 2010-2013
  • Table 5 Forecast Sales of Sports Nutrition by Category: Value 2013-2018
  • Table 6 Forecast Sales of Sports Nutrition by Category: % Value Growth 2013-2018

Sports Nutrition in Singapore - Company Profiles

General Nutrition Centers Inc in Consumer Health (Singapore)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 General Nutrition Centers Inc: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 2 General Nutrition Centers Inc.: Competitive Position 2013

Consumer Health in Singapore - Industry Context

EXECUTIVE SUMMARY

Consumer health sees stable growth

2013 Southeast Asian Haze

International players dominate consumer health

Health and beauty retailers remain the leading channel

Healthy growth expected over the forecast period

KEY TRENDS AND DEVELOPMENTS

Longer life expectancy

Good performance for paediatric consumer health despite slowdown in birth rate

Changing consumer lifestyles

Dominance of international companies

MARKET INDICATORS

  • Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2008-2013
  • Table 8 Life Expectancy at Birth 2008-2013

MARKET DATA

  • Table 9 Sales of Consumer Health by Category: Value 2008-2013
  • Table 10 Sales of Consumer Health by Category: % Value Growth 2008-2013
  • Table 11 NBO Company Shares of Consumer Health: % Value 2009-2013
  • Table 12 LBN Brand Shares of Consumer Health: % Value 2010-2013
  • Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2008-2013
  • Table 14 Distribution of Consumer Health by Format: % Value 2008-2013
  • Table 15 Distribution of Consumer Health by Format and Category: % Value 2013
  • Table 16 Forecast Sales of Consumer Health by Category: Value 2013-2018
  • Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2013-2018

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventative medicine

Switches

  • Summary 3 OTC: Switches 2011-2013

SOURCES

  • Summary 4 Research Sources

Segmentation

This market research report includes the following:

  • Sports Nutrition
    • Protein Products
      • Protein Bars
      • Powder
      • RTD
      • Other Protein
    • Non-Protein Products

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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