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Country Report

South Korea Flag Spreads in South Korea

| Pages: 54

Price: US$900

About this Report

Executive Summary

TRENDS

  • In 2013, spreads saw 2% retail value growth to reach sales of Won177 billion, driven by strong growth of jams and preserves with 5% retail value growth. Health-conscious consumers in South Korea prefer fruit jams or spreadable cheese to chocolate spreads to reduce intake of sugar and fat. Honey also showed positive growth with 1% value growth in 2013, but due to sluggish volume sales, price promotion amongst honey brands become intensified.

COMPETITIVE LANDSCAPE

  • Dongsuh Foods Co Ltd stayed in first position with a 10% retail value share in 2013. Its honey products are considered to be acknowledged by consumers more than any other brands, since the company first introduced carbon measurements for its honey purity analysis system. In addition to brand, the firm’s products are trusted by local consumers for their quality. In particular, the recent scandal about fake honey led consumers to consider product quality (honey purity) as the priority standard for their choices.

PROSPECTS

  • Spreads is expected to experience a decline at a -1% CAGR in constant retail value over the forecast period. The continued low performance of chocolate spreads and nut and seed based spreads is likely to hamper growth of spreads throughout the forecast period despite positive expected performance of jams and preserves. For now, there seem to be no factors to increase future demand for chocolate spreads and nut and seed based spreads, as their leading products are perceived to be less healthy than jams and preserves. Moreover, local consumers think those products make their breakfast too heavy.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Spreads industry in South Korea with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Spreads industry in South Korea, our research will save you time and money while empowering you to make informed, profitable decisions.

The Spreads in South Korea market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Spreads in South Korea?
  • What are the major brands in South Korea?
  • How are manufacturers leveraging health and wellness trends like reduced sugar or organic sourcing?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Table of Contents

Spreads in South Korea - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Spreads by Category: Volume 2008-2013
  • Table 2 Sales of Spreads by Category: Value 2008-2013
  • Table 3 Sales of Spreads by Category: % Volume Growth 2008-2013
  • Table 4 Sales of Spreads by Category: % Value Growth 2008-2013
  • Table 5 Sales of Jams and Preserves by Leading Flavours: Rankings 2008-2013
  • Table 6 NBO Company Shares of Spreads: % Value 2009-2013
  • Table 7 LBN Brand Shares of Spreads: % Value 2010-2013
  • Table 8 Distribution of Spreads by Format: % Value 2008-2013
  • Table 9 Forecast Sales of Spreads by Category: Volume 2012-2017
  • Table 10 Forecast Sales of Spreads by Category: Value 2012-2017
  • Table 11 Forecast Sales of Spreads by Category: % Volume Growth 2012-2017
  • Table 12 Forecast Sales of Spreads by Category: % Value Growth 2012-2017

Spreads in South Korea - Company Profiles

Daesang Corp in Packaged Food (South Korea)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Daesang Corp: Key Facts
  • Summary 2 Daesang Corp: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 3 Daesang Corp: Production Statistics 2013

COMPETITIVE POSITIONING

  • Summary 4 Daesang Corp: Competitive Position 2013

Dongwon F&B Co Ltd in Packaged Food (South Korea)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 Dongwon F&B Co Ltd: Key Facts
  • Summary 6 Dongwon F&B Co Ltd: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 7 Dongwon F&B Co Ltd: Production Statistics 2013

COMPETITIVE POSITIONING

  • Summary 8 Dongwon F&B Co Ltd: Competitive Position 2013

Ottogi Foods Co Ltd in Packaged Food (South Korea)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 9 Ottogi Foods Co Ltd: Key Facts
  • Summary 10 Ottogi Foods Co Ltd: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 11 Ottogi Foods Co Ltd: Production Statistics 2013

COMPETITIVE POSITIONING

  • Summary 12 Ottogi Foods Co Ltd: Competitive Position 2013

Packaged Food in South Korea - Industry Context

EXECUTIVE SUMMARY

Packaged food maintains stable performance in 2013

The trend of making weight management a way of life affects packaged food

Leading players do not allow new players’ appearance

Hypermarkets including internet retailing are expanding rapidly

Packaged food will continue showing stable performance

KEY TRENDS AND DEVELOPMENTS

Communicating healthy image of packaged food becomes essential

Private label packaged foods still stagnate but have potential for growth

The growth of internet retailing continues in packaged food

Desire for a slim body affects packaged food in South Korea

FOODSERVICE – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends – sales to foodservice

Trends –foodservice

Prospects

Category Data

  • Table 13 Foodservice Sales of Packaged Food by Category: Volume 2008-2013
  • Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2008-2013
  • Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2013-2018
  • Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018

IMPULSE AND INDULGENCE PRODUCTS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 17 Sales of Impulse and Indulgence Products by Category: Volume 2008-2013
  • Table 18 Sales of Impulse and Indulgence Products by Category: Value 2008-2013
  • Table 19 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2008-2013
  • Table 20 Sales of Impulse and Indulgence Products by Category: % Value Growth 2008-2013
  • Table 21 NBO Company Shares of Impulse and Indulgence Products: % Value 2009-2013
  • Table 22 LBN Brand Shares of Impulse and Indulgence Products: % Value 2010-2013
  • Table 23 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2013-2018
  • Table 24 Forecast Sales of Impulse and Indulgence Products by Category: Value 2013-2018
  • Table 25 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2013-2018
  • Table 26 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2013-2018

MEAL SOLUTIONS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 27 Sales of Meal Solutions by Category: Volume 2008-2013
  • Table 28 Sales of Meal Solutions by Category: Value 2008-2013
  • Table 29 Sales of Meal Solutions by Category: % Volume Growth 2008-2013
  • Table 30 Sales of Meal Solutions by Category: % Value Growth 2008-2013
  • Table 31 NBO Company Shares of Meal Solutions: % Value 2009-2013
  • Table 32 LBN Brand Shares of Meal Solutions: % Value 2010-2013
  • Table 33 Forecast Sales of Meal Solutions by Category: Volume 2013-2018
  • Table 34 Forecast Sales of Meal Solutions by Category: Value 2013-2018
  • Table 35 Forecast Sales of Meal Solutions by Category: % Volume Growth 2013-2018
  • Table 36 Forecast Sales of Meal Solutions by Category: % Value Growth 2013-2018

NUTRITION/STAPLES – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 37 Sales of Nutrition/Staples by Category: Volume 2008-2013
  • Table 38 Sales of Nutrition/Staples by Category: Value 2008-2013
  • Table 39 Sales of Nutrition/Staples by Category: % Volume Growth 2008-2013
  • Table 40 Sales of Nutrition/Staples by Category: % Value Growth 2008-2013
  • Table 41 NBO Company Shares of Nutrition/Staples: % Value 2009-2013
  • Table 42 LBN Brand Shares of Nutrition/Staples: % Value 2010-2013
  • Table 43 Forecast Sales of Nutrition/Staples by Category: Volume 2013-2018
  • Table 44 Forecast Sales of Nutrition/Staples by Category: Value 2013-2018
  • Table 45 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2013-2018
  • Table 46 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2013-2018

MARKET DATA

  • Table 47 Sales of Packaged Food by Category: Volume 2008-2013
  • Table 48 Sales of Packaged Food by Category: Value 2008-2013
  • Table 49 Sales of Packaged Food by Category: % Volume Growth 2008-2013
  • Table 50 Sales of Packaged Food by Category: % Value Growth 2008-2013
  • Table 51 GBO Company Shares of Packaged Food: % Value 2009-2013
  • Table 52 NBO Company Shares of Packaged Food: % Value 2009-2013
  • Table 53 LBN Brand Shares of Packaged Food: % Value 2010-2013
  • Table 54 Penetration of Private Label by Category: % Value 2008-2013
  • Table 55 Distribution of Packaged Food by Format: % Value 2008-2013
  • Table 56 Distribution of Packaged Food by Format and Category: % Value 2013
  • Table 57 Forecast Sales of Packaged Food by Category: Volume 2013-2018
  • Table 58 Forecast Sales of Packaged Food by Category: Value 2013-2018
  • Table 59 Forecast Sales of Packaged Food by Category: % Volume Growth 2013-2018
  • Table 60 Forecast Sales of Packaged Food by Category: % Value Growth 2013-2018

SOURCES

  • Summary 13 Research Sources

Segmentation

This market research report includes the following:

  • Spreads
    • Chocolate Spreads
    • Honey
    • Jams and Preserves
    • Nut and Seed Based Spreads
    • Yeast-Based Spreads

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Analysis by Flavour

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Foodservice volume
  • Foodservice volume % growth
  • Foodservice volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume (tonnes)
  • Retail volume (tonnes) % growth
  • Retail volume (tonnes) per capita
  • Foodservice volume (tonnes)
  • Foodservice volume (tonnes) % growth
  • Foodservice volume (tonnes) per capita
  • Total volume (tonnes)
  • Total volume (tonnes) % growth
  • Total volume (tonnes) per capita

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