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Spreads market research

Euromonitor has the world’s most comprehensive research on the spreads category within the packaged food industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organisation’s awareness of the spreads market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organisation, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our spreads market research answer questions such as:

  • What is the market size of spreads?
  • What are the major brands in spreads?
  • How are manufacturers leveraging health and wellness trends like reduced sugar or organic sourcing?

results

 

Country Report

Spreads in Hong Kong, China

The government of Hong Kong continued to push its healthy living campaigns throughout 2014 and this boosted the health consciousness of the territory’s consumers. With the aim of maintaining healthy lifestyles, the majority of Hong Kong consumers ...

Mar 2015 | US$900 | Add to cart | View details

Country Report

Spreads in Indonesia

Spreads, although still mainly consumed by middle- to high-income consumers, grew in line with the rising popularity of bread. Apart from bread, spreads are also widely used on other foods including waffles, pancakes and in baking cookies. ...

Mar 2015 | US$900 | Add to cart | View details

Company Profile

Nestlé SA in Packaged Food: Baby Food and Dairy

This second part of the global Nestlé SA profile covers the company’s operations most associated with health and wellness, and introduces Nestlé’s presence, opportunities and challenges in these market categories. Nestlé should strengthen its ...

Mar 2015 | US$525 | Add to cart | View details

Company Profile

Hershey Co, The in Packaged Food

Hershey will benefit from strong value growth in the United States, which is the company’s central focus. Whilst a justified criticism would be that there is too much reliance on the US, there have been some efforts to grow abroad, particularly in ...

Mar 2015 | US$525 | Add to cart | View details

Country Report

Spreads in Japan

Spreads had marginal value decline in 2014. The flat growth was driven by both positive and negative factors. Spreads registered strong growth at the beginning of 2014 due to consumers’ last-minute demand before tax increase in April 2014. As most ...

Mar 2015 | US$900 | Add to cart | View details

Company Profile

Nestlé SA in Packaged Food: Business Priorities

This profile of Nestlé SA is published in three parts. The first part covers the company’s key strategic objectives and challenges, and its global packaged food market assessment. Given Nestlé’s wide-ranging global packaged food operations, the group...

Mar 2015 | US$525 | Add to cart | View details

Company Profile

Unilever Group in Packaged Food

In recent years, Unilever has disposed of several of its food brands, including Bertolli, Ragu and Slim Fast, prompting speculation that it could be preparing for the sales of its Foods business. While the recent divestments have improved Unilever’s ...

Mar 2015 | US$525 | Add to cart | View details

Country Report

Spreads in Azerbaijan

During the review period there were significant changes in consumer behaviour regarding spreads and sales in the area continue to increase, especially in large cities. The fact that the tradition of consuming jams and preserves has always been very ...

Mar 2015 | US$900 | Add to cart | View details

Company Profile

Ferrero Group in Packaged Food

Ferrero has performed well with its core brands. Although the company is perhaps still too focussed on Western Europe, it has made gains in fast developing markets such as Brazil and China. An area of weakness has been the US, where the company has ...

Mar 2015 | US$525 | Add to cart | View details

Country Report

Spreads in Ukraine

Spreads in Ukraine are not considered to be essential grocery products, and as the country copes with the adverse economic situation and falling consumer purchasing powers, unnecessary expenditure is being cut back. Nevertheless, the different ...

Mar 2015 | US$900 | Add to cart | View details
Page 

Recently Viewed Items more ›

    Custom Research Projects

    passport: market intelligence systems

    Passport: Packaged Food is the leading online market intelligence system for strategic, corporate and marketing planning.

    Passport Spreads Americas

    Passport Spreads Asia Pacific and Australasia

    Passport Spreads Eastern Europe

    Passport Spreads Middle East and Africa

    Passport Spreads Western Europe

    A regional subscription delivers unrivalled levels of research and analysis for spreads, helping you make clear, confident decisions.

    Books more ›

    Statistical Reference Handbook

    Who Eats What

    Jan 2011

    Statistical Reference Handbook

    Who Drinks What

    Jan 2011

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