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Spreads market research

Euromonitor has the world’s most comprehensive research on the spreads category within the packaged food industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organisation’s awareness of the spreads market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organisation, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our spreads market research answer questions such as:

  • What is the market size of spreads?
  • What are the major brands in spreads?
  • How are manufacturers leveraging health and wellness trends like reduced sugar or organic sourcing?

results

 

Company Profile

Mondelez International Inc in Packaged Food

2013 saw Mondelez International Inc complete its first full year as a separate company after its split from Kraft Foods Inc and remains the second largest packaged food company globally. With a streamlined product portfolio focussing on ...

Apr 2014 | US$525 | Add to cart | View details

Country Report

Spreads in Kenya

The large majority of Kenyans are used to margarine as the main complement for bread. The growth of spreads is linked to the growing middle class and the westernisation of lifestyles in the country.

Apr 2014 | US$900 | Add to cart | View details

Company Profile

Tiger Brands Ltd in Packaged Food

Tiger Brands is the number one player in South African packaged food and a top five player in the wider Middle East and Africa region. The company has been gradually expanding in other African markets but continues to generate the vast majority of ...

Mar 2014 | US$525 | Add to cart | View details

Company Profile

Nestlé SA in Packaged Food: Business Priorities

This profile of Nestlé SA is published in three parts. The first part covers the company’s key strategic objectives and challenges, and its global packaged food market assessment. Given Nestlé’s wide-ranging global packaged food operations, the group...

Mar 2014 | US$525 | Add to cart | View details

Company Profile

Nestlé SA in Packaged Food: Baby Food and Dairy

This second part of the global Nestlé SA profile covers the company’s operations most associated with health and wellness, and introduces Nestlé’s presence, opportunities and challenges in these market categories.

Mar 2014 | US$525 | Add to cart | View details

Company Profile

Nestlé SA in Packaged Food: Confectionery , Ice Cream , Sauces , Dressings and Condiments

The third part of Nestlé SA’s global profile provides detailed analysis of the company’s largest core categories which least serve its wellness credentials. It highlights the company’s take on wellness and nutrition, which is not to streamline its ...

Mar 2014 | US$525 | Add to cart | View details

Country Report

Spreads in the Netherlands

The maturity of spreads in the Netherlands continues to be a major issue, although economic recession has temporarily helped it to achieve growth as spreads are considered as cheaper alternatives to fresh products, such as cheese, ham or dairy ...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Spreads in Turkey

In 2013, spreads registered 8% value growth, which is higher than the current value CAGR of 6% over the review period. The main reason for the higher growth was the positive impact of the fake honey issue on sales of packaged honey products that have...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Spreads in Algeria

In 2013, spreads in Algeria posted current value growth of 12% and volume growth of 7%. Stronger value growth was a result of higher unit prices due to higher sugar and fruit prices over the last three years. Healthy volume growth was generated ...

Feb 2014 | US$900 | Add to cart | View details

Country Report

Spreads in India

Spreads is set to register double-digit value growth of 20% in 2013. The rising input costs of raw materials, such as fruit, cocoa and sugar, are expected to lead to a sharp unit price increase of 11% for all types of spreads in 2013, pushing up ...

Feb 2014 | US$900 | Add to cart | View details
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Custom Research Projects

passport: market intelligence systems

Passport: Packaged Food is the leading online market intelligence system for strategic, corporate and marketing planning.

Passport Spreads Americas

Passport Spreads Asia Pacific and Australasia

Passport Spreads Eastern Europe

Passport Spreads Middle East and Africa

Passport Spreads Western Europe

A regional subscription delivers unrivalled levels of research and analysis for spreads, helping you make clear, confident decisions.

Books more ›

Statistical Reference Handbook

Who Eats What

Jan 2011

Statistical Reference Handbook

Who Drinks What

Jan 2011