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Spreads market research

Euromonitor has the world’s most comprehensive research on the spreads category within the packaged food industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organisation’s awareness of the spreads market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organisation, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our spreads market research answer questions such as:

  • What is the market size of spreads?
  • What are the major brands in spreads?
  • How are manufacturers leveraging health and wellness trends like reduced sugar or organic sourcing?

results

 

Passport

Passport Spreads Western Europe

Combines all current Spreads category data and analysis in 17 Western European countries. Includes on-line tools for advanced data modelling, plus regional analysis, company profiles, strategic briefings, articles, graphics, videos and podcasts.

Aug 2012 | US$12,500| Add to cart | View details

Passport

Passport Spreads Global

All of our data and analysis for Spreads in 80 countries. Includes historic and forecast data from 1997-2016, advanced modelling tools, global and regional analysis, company profiles, strategic briefings, articles, datagraphics, videos and ...

Aug 2012 | US$50,000| Add to cart | View details

Country Report

Spreads in Pakistan

An increasing switch from a high-calorie traditional breakfast to bread was one of the main reasons for the continued growth in consumption of spreads such as jams and preserves. Busier lifestyles and the greater share of women in the workforce leave...

May 2012 | US$900| Add to cart | View details

Company Profile

Yildiz Holding in Packaged Food

Yildiz Holding, the Turkish conglomerate with a wide fmcg portfolio, has been growing rapidly in recent years, especially driven by intense innovation activity and the acquisition of global premium confectionery label, Godiva, in 2008. Further ...

Mar 2012 | US$525| Add to cart | View details

Country Report

Spreads in Saudi Arabia

The two main trends in spreads towards the end of the review period were health and luxury. Health concerns typically hindered sales, with consumers becoming more concerned about the quantity of fat and sugar in their diets as they sought to lose ...

Mar 2012 | US$900| Add to cart | View details

Company Profile

Hershey Co, The in Packaged Food

Hershey has intensified its international market expansion, although the process remains slow paced and purely organic. It largely targeted the Asia Pacific and European markets, while delivering high sales growth in Latin American markets. The ...

Feb 2012 | US$525| Add to cart | View details

Country Report

Spreads in Greece

Mass migration to private label products and economy brands was evident in spreads at the end of the review period. Aggressive promotional activities remained the key method among manufacturers of protecting retail value sales. However, discounting ...

Dec 2011 | US$900| Add to cart | View details

Company Profile

Kraft Foods Inc in Packaged Food

The Cadbury acquisition has transformed Kraft Foods’s operations, created more balanced market coverage between developed and developing regions and shifted the portfolio to higher margin categories, such as confectionery and snacks. However, the ...

Nov 2011 | US$525| Add to cart | View details

Country Report

Spreads in Slovenia

Demand for spreads continues to be strongly affected by the health and wellness trend, although the impact of this is far from positive. On one hand, Slovenians are consuming less bread due to the unhealthy image of bread, which is limiting volume ...

Nov 2011 | US$900| Add to cart | View details

Company Profile

Parmalat Group in Packaged Food

This report analyses Parmalat’s operations in the packaged food market. It particularly focuses on the group’s efforts to pursue a strategy based on a wellness-orientated positioning and the development of functional products amidst intense ...

Nov 2010 | US$525| Add to cart | View details
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passport: market intelligence systems

Passport: Packaged Food is the leading online market intelligence system for strategic, corporate and marketing planning.

Passport Spreads Americas

Passport Spreads Asia Pacific and Australasia

Passport Spreads Eastern Europe

Passport Spreads Middle East and Africa

Passport Spreads Western Europe

A regional subscription delivers unrivalled levels of research and analysis for spreads, helping you make clear, confident decisions.