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Spreads market research

Euromonitor has the world’s most comprehensive research on the spreads category within the packaged food industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organisation’s awareness of the spreads market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organisation, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our spreads market research answer questions such as:

  • What is the market size of spreads?
  • What are the major brands in spreads?
  • How are manufacturers leveraging health and wellness trends like reduced sugar or organic sourcing?

results

 

Country Report

Spreads in Germany

In 2013, strong increases in retail value sales of spreads are expected, as well as across the category which were mainly the result of a considerable increase in average unit prices, since volume demand in the same year is set to witness marginal ...

Feb 2014 | US$900 | Add to cart | View details

Country Report

Spreads in Switzerland

Retail value growth of spreads in 2013 is set to be in line with the review period’s overall performance. Due to a traditional breakfast culture in Switzerland, jams and preserves as well as chocolate spreads are popular products. Alongside the ...

Feb 2014 | US$900 | Add to cart | View details

Country Report

Spreads in Peru

Premium products are developing rapidly across the country in spreads. Products such as imported chocolate spreads, peanut butter and premium jams and preserves are expanding more rapidly because of the expansion of hypermarkets and supermarkets ...

Jan 2014 | US$900 | Add to cart | View details

Country Report

Spreads in Uruguay

In early 2013, Los Nietitos SA, leader in spreads sales in Uruguay reached an agreement with the French Andros Group. Under the terms of the agreement Los Nietitos will benefit from the research and development and quality standards of the French ...

Jan 2014 | US$900 | Add to cart | View details

Country Report

Spreads in Spain

As a result of the poor economic situation, Spaniards are increasingly replacing their consumption away from home with at-home consumption. Breakfast and afternoon snacks out of the home, which used to be very common on a daily basis in the past, ...

Jan 2014 | US$900 | Add to cart | View details

Country Report

Spreads in Bolivia

Despite high penetration, spreads continues to post healthy rates of growth in volume terms. Good economic conditions in the country permit consumers to have disposable incomes that they spend on products such as spreads. The leading players noted ...

Jan 2014 | US$900 | Add to cart | View details

Country Report

Spreads in Cameroon

Spreads current retail value sales increased by 8% in 2013. Manufacturers intensified advertising in a bid to expand their consumer bases and remain more competitive against cheaper alternatives such as margarine which continue to perform well. ...

Jan 2014 | US$900 | Add to cart | View details

Country Report

Spreads in Saudi Arabia

The rising health awareness among the general population in Saudi Arabia is having a major impact on the overall packaged food market in general. Some categories are being positively impacted while for others the trend is hampering their growth. ...

Jan 2014 | US$900 | Add to cart | View details

Country Report

Spreads in Ireland

Value sales of spreads are set to rise to €57 million in 2013, up by 5% on the previous year. Spreads remains a firm favourite amongst Irish consumers with the majority of the category experiencing growth in 2013. The exception was jams and ...

Jan 2014 | US$900 | Add to cart | View details

Country Report

Spreads in Chile

Innovation and new products have allowed this mature category to slow its decline. Product development towards premium and gourmet segments has made unit prices grow. Nevertheless, the category is currently in a state of stagnation as volume sees ...

Jan 2014 | US$900 | Add to cart | View details
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    Custom Research Projects

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    Passport: Packaged Food is the leading online market intelligence system for strategic, corporate and marketing planning.

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    A regional subscription delivers unrivalled levels of research and analysis for spreads, helping you make clear, confident decisions.

    Books more ›

    Statistical Reference Handbook

    Who Eats What

    Jan 2011

    Statistical Reference Handbook

    Who Drinks What

    Jan 2011