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Company Profile

Starwood Hotels & Resorts Worldwide Inc in Travel and Tourism

Feb 2012

Price: US$525

About this Report

About this Report

Euromonitor International's report on Starwood Hotels & Resorts Worldwide Inc delivers a detailed strategic analysis of the company's business, examining its performance in the Travel and Tourism market and the global economy.

Company and market share data provide a detailed look at the financial position of Starwood Hotels & Resorts Worldwide Inc, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Starwood Hotels & Resorts Worldwide Inc This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Starwood Hotels & Resorts Worldwide Inc provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Travel and Tourism research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

  • Scope of the Report

Strategic Evaluation

Key company facts

  • Strategic Evaluation

Brand portfolio

  • Strategic Evaluation

Financial assessment

  • Strategic Evaluation

System-wide hotel indicators by brand (1)

  • Strategic Evaluation

System-wide hotel indicators by brand (2)

  • Strategic Evaluation

System-wide hotel indicators by brand (3)

  • Strategic Evaluation

SWOT: Starwood Hotels & Resorts Worldwide Inc

  • Strategic Evaluation

Key strategic objectives and challenges

  • Strategic Evaluation

Competitive Positioning

Starwood posts a strong recovery in 2010 and 2011

  • Competitive Positioning

Global ranking

  • Competitive Positioning

Starwood: Top 10 performance 2011

  • Competitive Positioning

Regional performance

  • Competitive Positioning

Global footprint (1)

  • Competitive Positioning

Global footprint (2)

  • Competitive Positioning

Category and Geographic Opportunities

Global expansion 2012-2016

  • Category and Geographic Opportunities

Regional expansion

  • Category and Geographic Opportunities

New category focus

  • Category and Geographic Opportunities

Brand Strategy

Brand strategy to boost occupancy

  • Brand Strategy

Brand strategy to improve the guest experience

  • Brand Strategy

Brand strategy to boost competitiveness

  • Brand Strategy

“For a Better You” by Westin

  • Brand Strategy

Web strategy: Digital concierge services

  • Brand Strategy

Social media

  • Brand Strategy

Operations

New loyalty perks for frequent guests

  • Operations

Element develops green awareness

  • Operations

Recommendations

Starwood is on the right track

  • Recommendations

Samples

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