Sun Care

Sun care in Finland continues to show promise, with retail value sales reaching a near double-digit growth in 2023 compared to the previous year. However, this growth was driven primarily by rising product costs and a shift towards higher quality…

Following two years of double-digit volume sales growth, sun care in Belgium registered a decline in volume sales. This was not only related to price increases, but also the relatively bad summer in 2023 compared to 2022. The lack of warm weather and…

Sun care in Spain performed well in both value and volume terms in 2023, thanks to the post-pandemic landscape enabling consumers to re-embrace out-of-home lifestyles. This includes the resumption of travel and tourism, with consumers prepared to…

In 2023, sun care in Singapore experienced remarkable double-digit current value growth, particularly sun protection, which saw a significant increase of over 20% even after witnessing double-digit growth the two previous years. This continuous surge…

In 2023, sun care in Argentina saw an increase in retail volume sales, although slower than the previous year. This weaker performance was influenced by the weather from October to December in 2023, which was colder, with more rain than the same…

In 2023, sun care in Ireland benefited from the end of COVID-19, with consumers returning to holidays and beach trips, acquiring sun creams for these occasions. Although the Irish economy faced challenges, the landscape recorded positive results as…

Sun care recorded strong double-digit growth in Colombia in 2023, enabling sales to exceed pre-pandemic levels, after the steep decline seen in 2020. In 2023, sun care benefited from increased consumer awareness about the potential damage caused by…

After a year of decline in 2022, following the easing of pandemic restrictions in China sun care experienced full recovery in current value terms in 2023, returning to the pre-pandemic level of sales. The remarkable resilience of the sun care…

Sun care in Bulgaria was hard hit during the pandemic when travel all but stopped in the country. Bulgarian consumers do not use sun protection all year round, with usage mainly concentrated during the summer season when citizens take holidays and…

Sun care saw dynamic current value growth in Japan in 2023. At the top level, it was the category with the best growth rate in beauty and personal care. There were several factors which supported growth. One was the increased opportunities for going…

Sunscreen experienced robust growth in 2023, following a surge in demand driven by travel in the previous year. While volume growth normalised after the travel-driven spike in 2022, sunscreen sales continued to soar, primarily led by value due to…

In 2023, retail value sales of sun care products recorded modest growth. According to a study conducted by Cosmetics New Zealand in September 2022, the majority of New Zealanders have not adopted sunscreen in their daily routines. In the summer, the…

There is limited demand for sun care in Saudi Arabia, with sun protection accounting for the bulk of retail volume sales. While the local climate is very hot and the sun is strong – the Tropic of Cancer passes through the middle of the Kingdom –…

Sun care saw dynamic current value growth in South Korea in 2023, with sales rising above the pre-pandemic level. Sun protection witnessed a notable rise, especially the mass segment, as outdoor activities increased. Several factors contributed to…

In 2022, sun care continued to benefit from Australia’s strong message regarding exposure to the sun, with many local consumers cautious about the effects of staying out in the sun for too long and taking a proactive approach to looking after their…

Sun care suffered during the pandemic era, as travel abroad as well as local travel were restricted and limited. After the removal of quarantine restrictions, sun care began to gradually recover and almost reached pre-pandemic indicators in kind, as…

Sun care is seeing notable growth on the back of rising consumer health consciousness. Growing awareness amongst consumers about the potentially harmful effects of over-exposure to the sun on skin health are driving demand for sun care products.…

In 2022, sun care achieved double-digit growth in both retail volume and current value terms, influenced by a significant increase in the number of holiday trips by Uruguayans and a surge in outdoor activities. The summer season witnessed a large…

In 2022, value and volume sales growth of sun care in Serbia was boosted by most consumers’ return to pre-pandemic lifestyles. Many Serbians started spending more time outdoors, and they also resumed traveling. Before traveling, they tend to purchase…

The sun care category is notably seasonal. The demand for sunscreens is always at its peak during the summer, and this is when most sales occur. Indeed, it is very rare to find people buying sun protection products during the rest of the year.…