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Company Profile

Suntory Holdings Ltd in Soft Drinks

Jul 2012

Price: US$525

About this Report

About this Report


Euromonitor International's report on Suntory Holdings Ltd delivers a detailed strategic analysis of the company's business, examining its performance in the Soft Drinks market and the global economy.

Company and market share data provide a detailed look at the financial position of Suntory Holdings Ltd, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Suntory Holdings Ltd This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Suntory Holdings Ltd provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Soft Drinks research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

Strategic Evaluation

Key company facts

Highlights in non-alcoholic drinks and foods division in 2011

Suntory sees overseas sales gaining weight on corporate scale

SWOT: Suntory Holdings Ltd

Suntory top line development strategies

Key strategic objectives and challenges

Suntory faces significant domestic challenges

Orangina Schweppes an investment vehicle for Suntory

Competitive Positioning

Suntory underperforms global market in value growth terms in 2011

Suntory broadly in line with the world market by volume in 2011

Top 10 soft drinks companies by value in 2011

Top 10 soft drinks companies by volume in 2011

Market Assessment

Continued emerging market growth to secure future prospects

Suntory: Developed markets carry heavy weight but slow growth

Suntory’s rapid diversification into a wider range of soft drinks

Suntory: Change of category breakdown in 2006-2011

Category and Geographic O pportunities

Major soft drinks growth markets

Category and Geographic Opportunities

Japan: Category growth prospects - RTD tea the key driver

Future impact of earthquake in Japan in March 2011

Suntory: Lemonade/lime the core, but mixers grows faster in 2011

Finding the growth hot spots for mixers globally

Non-cola carbonates growth prospects: Africa

Africa: Favourable youth population to boost carbonates sales

Non-cola carbonates growth prospects: Eastern Europe

Global major natural mineral water growth markets

Global fruit/vegetable juices growth markets

Brand Strategy

Suntory core soft drinks brands and their performance in 2011

Suntory - global brand ranking drop in 2011

Operations

Frucor and Orangina Schweppes represent globalisation drive

New structure to benefit global leveraging across businesses

Recommendation

Exploring Latin America and Middle East and Africa

Samples

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