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Company Profile

Suntory Ltd in Soft Drinks

Jul 2009

Price: US$525

About this Report

About this Report


Euromonitor International's report on Suntory Holdings Ltd delivers a detailed strategic analysis of the company's business, examining its performance in the Soft Drinks market and the global economy.

Company and market share data provide a detailed look at the financial position of Suntory Holdings Ltd, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Suntory Holdings Ltd This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Suntory Holdings Ltd provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Soft Drinks research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Strategic Evaluation

Key Company Facts

Suntory vs. Kirin: Similar Interests Stir up Competition

SWOT – Suntory Ltd

Key Strategic Objectives and Challenges

Competitive Positioning

Suntory Outperforms Kirin Globally in 2008

Market Leaders Muscle out of Carbonates Crash

Chinese Players Overshadow Japanese

American Cola Giants are Immovable Giants

Market Assessment

Suntory Needs to Expand its Geographic Horizon

RTD Tea and Bottled Water Offer Opportunity

Category and Geographic Opportunities

Slow Suntory Contrasting to Innovative Unilever in Japan

Long-term RTD Beverages Opportunities in Asia

RTD Tea Opportunities in the US and Russia

Bottled Water Growth Outlook in Japan

Promising Prospects in Fruit/Vegetable Juice in China

Suntory Enters Australasia via Acquisition of Frucor

Brand Strategy

Focusing on Core Brands at Home and Beyond

Profiting from International Brands

Suntory: Bottled Water a Main Growth Area

Recommendations

Key Findings

Samples

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