Supermarkets in Australia achieved steady current value growth of 3% in 2025, reaching AUD114,143 million. This performance was notable against the backdrop of a slowing Australian economy, with cost-of-living pressures forcing Australian households to prioritise essential spending. The supermarket landscape became increasingly competitive following the 2024 price-gouging scrutiny, triggering more aggressive pricing strategies from major players, particularly Coles, whose operational efficienci

Supermarkets in Germany delivered a resilient performance in 2025, with a current value growing 3% to EUR90.7 billion. However, this growth was still slightly slower than that seen from discounters, which grew 4%. This reflects the ongoing pressure on supermarkets from price-focused channels as consumers contend with economic stagnation and low confidence. The economic context is challenging, with GDP growth at only 0.2% and inflation at 2% in 2025, while consumer confidence remained negative at

Supermarkets in Saudi Arabia achieved robust value growth in 2025, reaching SAR 41.89 billion, representing a 6% year-on-year increase. This performance stands out in the regional context, particularly as the macroeconomic environment showed positive momentum, with real GDP growth of 4% and inflation contained at 2%. Growth was supported by a combination of factors, including a modest rise in the number of outlets and total selling space, as well as the continued prioritisation of grocery spendi

Supermarkets in Slovakia delivered positive current value growth in 2025, reaching EUR3.13 billion, up 2% from the previous year. This performance, while moderate compared to the higher growth rates seen in 2021 and 2022, outpaced the country's real GDP growth of just 0.9% and occurred amid inflation of 4%. Supermarkets gained market share from other retail formats by effectively addressing Slovak consumers' price sensitivity and offering a combination of convenience and strong value for money.

In 2025, supermarkets in South Korea experienced a significant decline in value sales, with the category reaching KRW24,571 billion, representing a decrease of 6% in current terms compared to the previous year. This downturn was notable in the regional context, with supermarkets elsewhere in Asia Pacific still seeing areas of resilience or moderate growth. Key contributing factors included persistent inflation at 2% and a real GDP growth rate of just 0.9%, both of which constrained consumer spen

Supermarkets in Italy recorded a positive performance in 2025, showing growth in terms of number of outlets, selling space, and retail sales value. The retail sales value for supermarkets grew 4%in current terms over the previous year to reach EUR64 billion. This was a notable acceleration from the 2% growth seen in 2024, signalling that Italian consumers are increasingly turning to supermarkets for their grocery shopping needs. The main drivers behind this strong performance included the abili

Supermarkets in India is delivering continued growth, with current value sales reaching INR1.14 trillion and an annual increase of 8%. This represents a moderation compared to the double-digit expansion of previous years, reflecting a more mature but still robust trajectory. The performance stands out in the regional context, as India’s supermarkets benefit from urbanisation, rising disposable incomes in major cities, and a growing preference for organised retail formats that offer variety, hygi

Supermarkets achieved one of the fastest current-value growth rates in 2025, with value sales reaching CZK89.9 billion, up 7% year on year. This performance stands out within the wider retail context, where economic stabilisation—evidenced by GDP growth of 2% and inflation moderating to 2%—brings an end to several years of high inflation and wage pressure. As a result, Czech consumers are able to expand their purchasing baskets, reflecting renewed confidence (consumer confidence index at 0.1) an

In 2025, supermarkets in Turkey experienced robust current value growth, reaching TRY1,366.4 billion, with a notable 44% increase over the previous year. This performance stands out against a backdrop of 3% real GDP growth and persistent high inflation at 35%, reflecting the resilience of modern grocery retailing amid macroeconomic volatility. Supermarkets continue to gain value share from small local grocers, a shift propelled by ongoing urbanisation as more consumers migrate from rural to urba

Supermarkets in Vietnam delivered strong current value growth in 2025, reaching VND131.6 trillion, up 15% from the previous year. This performance stood out against the backdrop of a robust domestic economy, with real GDP growth of 7% and inflation remaining contained at 3%, enabling sustained consumer spending. The growth in supermarkets significantly outpaced the overall consumer expenditure as a percentage of GDP, which continued its gradual decline to 49% in 2025, reflecting the modernisatio

In 2025, supermarkets demonstrated robust revenue growth, with value reaching ZAR 365.57 billion and a 5% year-on-year increase, outperforming the modest 1% real GDP growth and moderate inflation of 3%. This resilience is driven by the continued expansion of store outlets, the integration of diversified value-added services, and reduced inflationary pressure, which collectively exert downward pressure on prices. Improved penetration of on-demand delivery platforms, such as Checkers Sixty60, Pick

Supermarkets in Thailand recorded subdued performance in 2025, with value sales rising only marginally to THB229,097 million. The limited growth stands in contrast to the broader Asia Pacific retail environment, where convenience-led and hybrid formats have shown stronger expansion. Performance was stifled by a combination of macroeconomic and structural factors, including weak consumer confidence and the ongoing challenge of high household debt, all of which limited discretionary spending and c

Supermarkets in Malaysia registered robust value growth in 2025, with retail sales rising 7% to MYR7,617 million. Expansion was primarily fuelled by the rapid proliferation of premium supermarkets, notably Jaya Grocer and Village Grocer, which have concentrated new outlets within the affluent Klang Valley. Premium supermarket brands targeted convenience and accessibility, opening more stores close to residential neighbourhoods and capturing demand from consumers seeking ease of access and premiu

In 2025, supermarkets in Spain recorded a 3% rise in retail current value sales to reach EUR82,023 million. This growth rate, while solid, represented a slowdown compared to a 12% surge in 2023 and a 5% rise in 2024. The channel outperformed some other formats, such as hypermarkets, but the market environment was characterised by slow volume growth and intense competition from convenience retailers and discounters, putting pressure on profitability and margins. The overall economic backdrop was

Supermarkets in France experienced another decline in current value sales in 2025, continuing the trend started in 2024. The healthy looking positive growth seen in 2022 and 2023 had largely been driven by high inflation, which has now eased to around 1% in 2025, contributing to a weaker current value performance. Real GDP growth also slowed to below 1% in 2025, reflecting a broader economic context of subdued growth and consumer caution. The market size of supermarkets reached EUR66 billion in

Supermarkets in Brazil achieved current value growth of 8% in 2025, marking a robust performance, albeit with a slight deceleration from the 10% growth seen in 2024. In the context of Latin America and global retail, this level of growth positions supermarkets in Brazil as outperforming many developed markets, where mature growth and economic headwinds have tempered expansion rates, yet it remains slightly below the double-digit gains seen in Brazil’s recent history.

Supermarkets in Mexico achieved positive current value growth in 2025, with sales reaching MXN321.3 billion, reflecting a 6% increase compared to the previous year in current terms. This growth, while robust, was lower than the rates seen in preceding years, with the annual growth rate easing from above 6% in both 2024 and 2023. The year began with weaker consumption, influenced by economic uncertainty stemming from the incoming government, new US tariffs, and the threat of recession, which coll

Supermarkets in China experienced a modest recovery in 2025, achieving low single-digit value growth, as the environment remained challenging due to increasingly cautious consumer spending and the continued rise of e-commerce, including instant retail and O2O (online-to-offline) platforms. After two consecutive years of decline, the channel recorded a turnaround, with value sales reaching CNY2,494.3 billion in 2025, representing a 2% increase on the previous year in current terms. This improveme

Supermarkets in the Philippines delivered robust current value growth in 2025, with sales rising to PHP 696.4 billion, up 5% from the previous year. This expansion outpaced inflation, which moderated to 2%, and

Supermarkets in the US saw current value growth of 2% in 2025, with the pace of growth slowing compared to the previous few years. This moderation in growth was driven primarily by consumer migration towards discounters and warehouse clubs, which are perceived as offering better value for money in grocery purchases. Despite this shift, supermarkets have maintained their position as the leading grocery format by share of total spend, largely due to their extensive outlet density across the US, al

In 2024, supermarkets in Morocco operated in a more challenging competitive environment, primarily due to the aggressive expansion of discounters such as Kazyon and the growing focus on convenience retail formats. These developments are prompting major players to reassess their strategies as urban shoppers increasingly prioritise value and proximity. For example, Marjane Group continued to channel investments into its Marjane City convenience concept, reflecting a broader shift towards smaller,

Supermarkets in Nigeria continued to build momentum in 2024, benefiting from a mix of expansion into tier cities, digital integration, and value-driven offerings such as loyalty schemes and private label. Retailers like Spar adopted conservative physical expansion strategies, instead focusing on partnerships with delivery platforms such as Glovo to boost reach. These efforts helped supermarkets maintain an edge over hypermarkets and convenience stores, despite economic headwinds. Nevertheless, d

Supermarkets saw a decline in 2024 both in current value terms and in terms of the number of outlets. The decline in value sales was due in part to the decreasing number of outlets with companies restructuring and closing less profitable outlets. However, it was also due to the higher level of price sensitivity due to prevailing economic uncertainty in Switzerland against a backdrop of elevated inflation, price increases due to increases in production and logistics costs, and lower disposable in

Supermarkets in the United Arab Emirates continued to expand in 2024, supported by a steady increase in the population. In particular, there was steady growth in the number of outlets in peripheral urban areas and other emirates such as Al Ain, as an increasing number of operators looked to leverage their relationships with real estate developers, local municipalities or governments to identify and gain access to suitable store locations. Notable contributions in terms of expansion during the ye