About this Report
Oral care has shown relative resilience to the downturn, with just above industry average growth in 2009. Basic oral care has been most immune with sustained consumption of toothpaste and increased spending on higher-priced products. While developed regions face further mass-market pressures, there is a significant trade up potential in developing countries. Further penetration of more sophisticated formats and increased consumption of secondary oral care will be key to sustained future growth.
What this report includes
- Up-to-the minute analysis of the latest trends in the industry
- New product development, forecasts and other themes
- Unique graphics and illustrated case studies
- Most recent brand and company news
- New insight into the size and shape of the market
Why buy this report
- Clear, concise powerpoint format makes it easy to digest
- Leading industry opinion keeps you abreast of latest news and trends
- Forward-looking outlook on a category, market or issue affecting the industry
- Latest five year forecasts assess how the market is predicted to develop
- Understand the competitive environment, the leading players and brands
Delivery format
PDF/PPT
Downloadable from MyPages
