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Swaziland

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Swaziland.

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    Megatrends

    Healthy Living: The New Face of Healthy Ageing

    Dec 2017

    A growing ageing population is both an economic challenge and a business opportunity. As populations age, life’s milestones are deferred, and more people in the later stages of life assume the typical responsibilities of their younger counterparts, ...

    US$1,325
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    Megatrends

    Ethical Consumer: Mindful Consumerism

    Dec 2017

    Increasing awareness around ethical and environmental issues is driving the rise in mindful consumption. Although interest in ethical living is higher in emerging markets, it is still developed economies that lead the commercialisation of ...

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    Megatrends

    Experience More Across the Customer Journey

    Dec 2017

    In the age of digital transformation, consumers strive to experience more across the customer journey. To meet consumers’ expectations, brands need to take a consumer-centric view, looking at each touchpoint in the path to purchase and after, to ...

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    Country Profile

    Swaziland: Country Profile

    Jan 2017

    Swaziland’s economy will continue to struggle in 2017. Weaknesses in domestic demand and feeble gains in exports – owing largely to the slowdown in South Africa’s economy – are drags. Low levels of investment and a severe drought are other problems. ...

    US$150
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    Strategy Briefing

    Sub-Saharan Africa How to Maximise Tourism Potential

    Jul 2014

    Sub-Saharan African tourism has grown by an average of 4.3% per year since 2008, outpacing the global average of 3.2%, this growth is expected to continue reaching over 45 million arrivals by 2018. Increased FDI, new trade partnerships, access to ...

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    Country Report

    Travel and Tourism in Swaziland

    Oct 2013

    One of the major travel and tourism highlights in 2012 that took place in Swaziland was the nation’s triumphant hosting of the ‘East3Route’ excursion, which later moved to Mozambique and finally to KwaZulu-Natal in South Africa. First launched in ...

    US$660
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