Savoury snacks is expected to post moderate growth in the forecast period. Snackification is on the rise in Georgia, with both on-the-go and at-home snacking becoming more popular.
In the potato chips category, PepsiCo is expected to continue its dominance with its well-recognized brand Lay’s and established distribution networks. However, smaller players and private label brands may also have an opportunity to gain retail value share.
Health and wellness will continue to emerge over the forecast period in salty snacks. The range of rice chips on offer is expected to grow as local producers enter this subcategory, although distribution is expected to remain relatively small.
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Understand the latest market trends and future growth opportunities for the Savoury Snacks industry in Georgia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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Savoury Snacks
This is the aggregation of chips/crisps, extruded snacks, tortilla/corn chips, popcorn, pretzels, nuts and other categories of savoury snacks.
See All of Our DefinitionsThis report originates from Passport, our Savoury Snacks research and analysis database.
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