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Switzerland

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Switzerland.

Switzerland StatisticsConsumer Lifestyles in Switzerland

Switzerland Country BriefingsFuture Demographics: Switzerland in 2030

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    Country Report

    Cat Food in Switzerland

    May 2017

    Based on provisional 2017 estimates, cat food is expected to record marginal growth in 2017 both in volume and value terms. Sales growth is likely to be driven by the ongoing development of natural, organic and grain-free formulas, while the health ...

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    Country Report

    Dog Food in Switzerland

    May 2017

    Based on provisional estimates, dog food is set to decline 1% in both volume and value terms in 2017. The expected decline in volume sales will be due to a move towards more premium food, which offers a complete diet and more efficient feeding, hence...

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    Country Report

    Other Pet Food in Switzerland

    May 2017

    Based on provisional 2017 estimates, it is expected that other pet food will experience a decline in both value and volume terms. This is a continuation of 2016’s observations, when it was apparent that weaker demand for other pet food limited the ...

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    Country Report

    Pet Care in Switzerland

    May 2017

    Pet care is set to experience a poor performance in 2017, with marginally declining value sales. The increasing penetration of both private label and discounters, the maturity of some pet care categories and the growing popularity of cross-border ...

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    Country Report

    Pet Products in Switzerland

    May 2017

    Based on provisional estimates, pet products in Switzerland is set to continue growing by 1% in value terms in 2017. It witnessed consistent growth over the review period, as Swiss pet owners continued to increase discretionary spending on their ...

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    Country Report

    Gardening in Switzerland

    May 2017

    The cold and wet weather during the first months of 2016 and even snow in March combined with a rainy spring up until June largely had a negative impact on overall gardening sales in Switzerland. Consumers tend to get their gardens ready during the ...

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    Country Report

    Home Furnishings in Switzerland

    May 2017

    During 2016 home furnishings was determined by a highly competitive situation in Switzerland. More and more consumers were looking out for special offers and low prices. Due to the attractive euro, cross-border shopping maintained its significance ...

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    Country Report

    Home Improvement in Switzerland

    May 2017

    The 2016 home improvement growth rate was fully in line with the review period performance and slightly more positive compared to the year before. The fall of average unit prices in 2015 and 2016 strongly impact home improvement sales as did more ...

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    Country Report

    Homewares in Switzerland

    May 2017

    The trend towards entertaining friends and family at home contributed to a slightly better performance of homewares in 2016 compared to 2015. Nevertheless, the category posted a stagnant performance throughout 2016. Individuality and creativity are ...

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    Country Report

    Home and Garden in Switzerland

    May 2017

    Yet again, home and garden value sales in Switzerland were defined by another year of declining value sales. Whereas home improvement and homewares were able to maintain value sales resulting in static growth, home furnishings and gardening both ...

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    Country Report

    100% Home Delivery/Takeaway in Switzerland

    May 2017

    The hectic lifestyles of Swiss consumers increased demand for easy dinner solutions in Switzerland over the review period. This trend continued in 2016 as more consumers opted to choose 100% home delivery/takeaway as a more indulgent and simple ...

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    Country Report

    Cafés/Bars in Switzerland

    May 2017

    In 2016, a further division in cafés/bars emerged in Switzerland. On the one hand, many traditional Swiss cafés, especially in rural and touristic areas, faced declining sales and profitability, due to the expensive Swiss franc and consequent decline...

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    Country Report

    Consumer Foodservice By Location in Switzerland

    May 2017

    Foodservice through standalone outlets remained the largest category by far in 2016, albeit also the most mature, accounting for 64% of total outlets in Switzerland. Standalone outlets are located in areas of high pedestrian traffic, and as a ...

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    Country Report

    Fast Food in Switzerland

    May 2017

    The performance of fast food remained strong in 2016. Fast food registered positive growth in value sales as it offered convenient and rapid food solutions for busy consumers. In general, the lifestyles of Swiss consumers became more hectic over the ...

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    Country Report

    Full-Service Restaurants in Switzerland

    May 2017

    Sales in full-service restaurants remain strongly correlated to tourist arrivals. Given that Swiss consumers lead hectic lifestyles, a number of consumers opted for home delivery services or fast food in 2016 rather than spend time sitting in ...

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    Country Report

    Consumer Foodservice in Switzerland

    May 2017

    Consumer foodservice recorded a weaker performance in 2016 compared to the review period. The number of outlets and transactions remained stagnant while foodservice value sales declined. The strong Swiss franc resulted in a weaker tourism market, ...

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    Country Report

    Self-Service Cafeterias in Switzerland

    May 2017

    Traditional self-service cafeterias in Switzerland remained on a downward trajectory in 2016 in terms of both value sales and number of outlets. Swiss consumers are becoming much busier than before and there is less time to invest in a lunch break. ...

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    Country Report

    Street Stalls/Kiosks in Switzerland

    May 2017

    Life in Switzerland is becoming increasingly busy and the time people have available for lunch and dinner has been declining year on year. As a result, there is growing receptiveness towards foodservice establishments which allow customers to eat ...

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    Country Report

    Better For You Beverages in Switzerland

    May 2017

    Better for you beverages in Switzerland profited from the ongoing consumer focus on products that contained less sugar in 2016, and more than from any other product types. With greater health-awareness, many consumers in Switzerland became aware of ...

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    Country Report

    Better For You Packaged Food in Switzerland

    May 2017

    Better for you packaged food saw a stable performance in 2016 with flat value growth, which was the same as the review period CAGR. This was mainly for two reasons. First, the growing health concerns among Swiss consumers led to greater interest in ...

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