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 Market Research for Switzerland

Euromonitor publishes reports on industries, consumers and demographics in Switzerland.

  • Industry specific reports offer insight into market size and market share in Switzerland; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Switzerland report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Switzerland in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Switzerland statistics factfile.

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Country Report

Air Care in Switzerland

One of the overriding trends which has a strong influence on sales of fragrances and thus on sales of air care is the strong demand among consumers for exotic fragrances, which is rivalling the cocooning trend for influence in air care. Air care is ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Bleach in Switzerland

Bleach remains a rather niche home care category in Switzerland. Perceived as a rather old-fashioned and aggressive cleaning product, bleach is not very eco-friendly or skin-friendly and there are few variations available in the category in retail ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Dishwashing in Switzerland

The major trends in dishwashing in Switzerland during the review period focused on making washing dishes as easy and convenient as possible. In automatic dishwashing, there is growing demand for products which combine different features. In addition,...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Home Insecticides in Switzerland

There is a strong relationship between weather conditions and temperatures and sales of home insecticides in Switzerland. During 2014, average temperatures during summer were below average and there were abnormally high levels of precipitation during...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Laundry Care in Switzerland

In 2014, there were two major trends apparent in laundry care in Switzerland. On the one hand, laundry care continued to benefit from the convenience trend. The increasingly busy lifestyles of Swiss consumers, the ageing of the country’s population ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Home Care in Switzerland

Home care registered stagnant value growth in Switzerland in 2014 with only air care and dishwashing posting positive current value growth. Home care remains a mature market and many categories recorded average unit price declines in 2014 due to ...

May 2015 | US$2,650 | Add to cart | View details

Country Report

Polishes in Switzerland

As polishes continue to play a smaller role in the household cleaning regimes of Swiss consumers, polishes registered stagnation in current value terms in 2014. Trends in category were dictated by a shift in cleaning habits as substitute products ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Surface Care in Switzerland

Current trends in surface care are being influenced by the growing consumer demand for convenient and effective products as an increasing number of busy working people in Switzerland are faced with lack of time. Convenient products which can reduce ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Toilet Care in Switzerland

Efficiency and convenience were the main selling points in toilet care in 2014. Consumers generally appreciate powerful cleaning products for their toilets and they are especially keen on products which can help them to keep toilets clean without ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Packaged Food in Switzerland

Although the export market remained sluggish in 2014 due to unfavourable economic conditions, including the strength of the Swiss franc, the overall state of the Swiss economy remained positive thanks to strong domestic activity. In spite of a number...

Apr 2015 | US$7,150 | Pages: 279 | Add to cart | View details
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