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 Market Research for Switzerland

Euromonitor publishes reports on industries, consumers and demographics in Switzerland.

  • Industry specific reports offer insight into market size and market share in Switzerland; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Switzerland report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Switzerland in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Switzerland statistics factfile.

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Country Report

Packaging Industry in Switzerland

The difficult market conditions, soaring raw material prices and the increased overheads reduced the earnings and increased the cost structure for consumer goods manufacturers. As a result, cost cutting measures were widely introduced and the ...

Apr 2015 | US$2,100 | Pages: 53 | Add to cart | View details

Country Report

Biscuits in Switzerland

Products in the biscuits category are popular in Switzerland, being regarded as a convenient snack that is often bought along with the weekly or monthly grocery shopping. The annual consumption of biscuits stood at 5kg per person in Switzerland in ...

Apr 2015 | US$1,000 | Pages: 50 | Add to cart | View details

Country Report

Bakery in Switzerland

Baked goods remains highly fragmented in Switzerland, and artisanal baked goods continued to account for the largest overall value share in 2014. Artisanal baked goods hold an overwhelming dominance, with 67% of total value sales. A large number of ...

Apr 2015 | US$2,100 | Pages: 70 | Add to cart | View details

Country Report

Breakfast Cereals in Switzerland

The breakfast cereals category is driven by the trend towards healthy and convenient breakfast products. On the one hand, consumers are opting for convenient products that do not require any additional preparation and can be quickly consumed in the ...

Apr 2015 | US$1,000 | Pages: 55 | Add to cart | View details

Country Report

Ice Cream in Switzerland

Health and wellness remains a major concern of Swiss consumers, a factor which impacted the growth of ice cream in 2014. Swiss consumers are increasingly aware of synthetic chemical ingredients in ice cream and are choosing products with natural ...

Apr 2015 | US$1,000 | Pages: 61 | Add to cart | View details

Country Report

Oils and Fats in Switzerland

In line with the strong health and wellness trend in Switzerland, which showed no signs of weakening towards the end of the review period, products with health and wellness related properties (such as organic oils and fats, fortified/functional oils ...

Apr 2015 | US$1,000 | Pages: 58 | Add to cart | View details

Country Report

Snack Bars in Switzerland

The snack bars category is benefiting from an increasing number of health-conscious consumers in Switzerland. Health awareness is growing and many consumers opt for healthy meals, seeking to consume the necessary daily requirement of nutrients but ...

Apr 2015 | US$1,000 | Pages: 55 | Add to cart | View details

Country Report

Spreads in Switzerland

As the level of health awareness has increased among consumers in Switzerland, many consumers have attempted to incorporate consumption of a healthy breakfast into their increasingly busy lifestyles. Products in the jams and preserves are the most ...

Apr 2015 | US$1,000 | Pages: 53 | Add to cart | View details

Country Report

Baked Goods in Switzerland

In 2014, the pursuit of health and wellness remained key to adding value to bakery products. Within baked goods, this is manifesting itself via more nutritionally beneficial offerings. Whether through increasing fibre content, replacing fat or sugar,...

Apr 2015 | US$1,000 | Pages: 52 | Add to cart | View details

Country Report

Adult Mouth Care in Switzerland

Although, the Swiss population is ageing, with a larger proportion of people over 60 than ever before, the number of mouth care issues, such as tooth sensitivity and gum problems, is not increasing in a similar way. This is simply because Swiss ...

Apr 2015 | US$1,000 | Pages: 24 | Add to cart | View details
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