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 Market Research for Switzerland

Euromonitor publishes reports on industries, consumers and demographics in Switzerland.

  • Industry specific reports offer insight into market size and market share in Switzerland; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Switzerland report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Switzerland in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Switzerland statistics factfile.

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Country Report

Baby Food in Switzerland

In 2012, the baby food category in Switzerland has continued to be dominated by products containing natural and organic ingredients as parents have increasingly sought to feed their children with healthier and safer products. Increasing awareness of ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Sugar Confectionery in Switzerland

As the health and wellness trend is gaining ground, the sugar confectionery category will be the main loser. Ever since the correlation between sugar and obesity was confirmed, standard sugar confectionery has been under severe pressure from its ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Yoghurt and Sour Milk Products in Switzerland

The health and wellness trend has continued to affect consumption patterns and fuel demand for yoghurt and sour milk products in Switzerland in 2012. Increasing health-consciousness, allied to the impact of campaigns sponsored by the Federal Office ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Cheese in Switzerland

An important law in competition regulation came into full force in July 2010, known as the Cassis de Dijon Principle, which simplified the introduction and commercialisation of products manufactured in the EU and the EEA. The Cassis de Dijon ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Chocolate Confectionery in Switzerland

Increasing pressure from the government and the medical profession as well as negative media coverage about the side effects of sugar consumption weigh heavy on consumers’ minds. Overweight and obesity are of major importance in economic terms. ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Drinking Milk Products in Switzerland

Negotiations between Switzerland and the European Union with regard to an agricultural free trade agreement and the abolishment of milk quotas, which has led to over production and lower prices, are highly unpopular measures among milk producers. ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Gum in Switzerland

During the review period there was intense competition between the major players which were trying to compete with each other through new launches and flavours in an attempt to drag consumers away from chocolate and sugar confectionery and towards ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Confectionery in Switzerland

Nov 2012 | US$1,900| Add to cart | View details ›

Country Report

Dairy in Switzerland

Nov 2012 | US$1,900| Add to cart | View details ›

Statistical Reference Handbook

European Marketing Data and Statistics 2013

European Marketing Data and Statistics 2013 is Euromonitor’s best-selling title. Now in its 48th edition the book presents comparable demographic, economic and marketing statistics for 45 European countries.

Nov 2012 | US$475| View details ›
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