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 Market Research for Switzerland

Euromonitor publishes reports on industries, consumers and demographics in Switzerland.

  • Industry specific reports offer insight into market size and market share in Switzerland; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Switzerland report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Switzerland in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Switzerland statistics factfile.

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Total: (174)



Country Report

Deodorants in Switzerland

Deodorants saw continued company activity and product innovation, which maintained consumer interest. Natural ingredients continued to dominate consumer attention, with the media making people more conscious about the products they use on their ...

Jul 2015 | US$990 | Pages: 25 | Add to cart | View details

Country Report

Depilatories in Switzerland

Permanent hair removal through electrology, laser hair removal or photoepilation has become increasingly mainstream and accessible in Switzerland and growing numbers of women (and men) are opting for these efficient techniques, thus negatively ...

Jul 2015 | US$990 | Pages: 19 | Add to cart | View details

Country Report

Fragrances in Switzerland

In spite of its modest performance in 2014, the fragrances category remains characterised by high levels of dynamism, especially in the fields of niche fragrances and limited editions, as well as designer and celebrity fragrances. Continued consumer ...

Jul 2015 | US$990 | Pages: 28 | Add to cart | View details

Country Report

Hair Care in Switzerland

Innovations in hair care increasingly take their inspiration from other beauty categories such as skin care, colour cosmetics and fragrances. Skin care has had the greatest influence on hair care, with some skin care ingredients being recognised as ...

Jul 2015 | US$990 | Pages: 27 | Add to cart | View details

Country Report

Men's Grooming in Switzerland

Although the revolution in men’s grooming products predicted by experts some years ago has not manifested itself, there are nonetheless increasing numbers of men attaching greater importance to their appearance. Far from being a taboo, men’s concerns...

Jul 2015 | US$990 | Pages: 24 | Add to cart | View details

Country Report

Oral Care in Switzerland

The high costs of dental work in Switzerland tends to lead Swiss people to have a very firm attitude towards their dental health; they make considerable efforts to prevent unwanted visits to the dentist. Insurance plans covering the costs of dental ...

Jul 2015 | US$990 | Pages: 26 | Add to cart | View details

Country Report

Beauty and Personal Care in Switzerland

Beauty and personal care performed positively in Switzerland in 2014, despite rather modest results. The high valuation of the Swiss Franc and cross-border shopping continued to impact the performance of Swiss beauty and personal care. The fact that ...

Jul 2015 | US$2,650 | Pages: 115 | Add to cart | View details

Country Report

Sets/Kits in Switzerland

Sets/kits traditionally contain different items of the same brand packaged together in a set and sold at an interesting price compared to purchasing the items separately. These sets usually combine a fragrance with its bath and shower ancillaries, ...

Jul 2015 | US$990 | Pages: 21 | Add to cart | View details

Country Report

Skin Care in Switzerland

Skin care players continue to strive to drive growth through developing a presence in specific niches based on age, gender and ethnicity. They seek to offer more customised benefits to a diverse consumer base, an objective that has led to a stronger ...

Jul 2015 | US$990 | Pages: 33 | Add to cart | View details

Country Report

Sun Care in Switzerland

Sun care continued to post a solid performance, in spite of a rather unspectacular summer in 2014, as consumers still travelled abroad and attached greater importance to protecting their skin during sun exposure. Products with higher SPFs continued ...

Jul 2015 | US$990 | Pages: 23 | Add to cart | View details

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