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 Market Research for Switzerland

Euromonitor publishes reports on industries, consumers and demographics in Switzerland.

  • Industry specific reports offer insight into market size and market share in Switzerland; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Switzerland report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Switzerland in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Switzerland statistics factfile.

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Country Report

Skin Care in Switzerland

Skin care in Switzerland continues to be driven by demand for products that claim to reduce or prevent the signs of ageing. This growth is clearly driven by demographic trends, and the large numbers of baby boomers. Manufacturers therefore introduced...

Aug 2014 | US$900 | Add to cart | View details

Country Report

Baby and Child-Specific Products in Switzerland

In 2013 the baby and child-specific products category in Switzerland remained dominated by products containing natural and organic ingredients, as parents increasingly sought to use safer and gentler products on their children’s skin. Demand for ...

Aug 2014 | US$900 | Add to cart | View details

Country Report

Bath and Shower in Switzerland

As Swiss consumers lead increasingly hectic lifestyles, they are looking for ways to relax and recover from stress. Manufacturers of bath and shower products have addressed this demand by promoting shower and bath products with relaxing and calming ...

Aug 2014 | US$900 | Add to cart | View details

Country Report

Colour Cosmetics in Switzerland

Although colour cosmetics is a saturated category, manufacturers continued to launch products with added value in order to generate growth. The recent trend is to market colour cosmetics featuring additional benefits such as anti-ageing, moisturising...

Aug 2014 | US$900 | Add to cart | View details

Country Report

Deodorants in Switzerland

Growth in deodorants was driven by the trend towards natural ingredients in 2013. Consumers of deodorants were more conscious about what they put on their body, and sought skin-friendly and natural ingredients. The growing debate regarding the ...

Aug 2014 | US$900 | Add to cart | View details

Country Report

Depilatories in Switzerland

Depilatories are under pressure as an increasing number of consumers opt for permanent hair removal strategies, either through electric or laser treatments. These techniques, although still expensive, are becoming increasingly mainstream in ...

Aug 2014 | US$900 | Add to cart | View details

Country Report

Fragrances in Switzerland

The overall fragrances market in Switzerland declined slightly in 2013, but remained driven by premium women’s fragrances, which grew marginally in value terms. Manufacturers are attempting to exploit the saturated environment by tapping into new ...

Aug 2014 | US$900 | Add to cart | View details

Country Report

Hair Care in Switzerland

During 2013 hair care continued to be influenced by the trends towards value-added and “free-from” products. Present for a number of years already, the trend towards silicone-free hair care products has broadened to include other active ingredients, ...

Aug 2014 | US$900 | Add to cart | View details

Country Report

Sun Care in Switzerland

Products with higher SPFs continued to drive sales, with high-profile campaigns and advertising increasing awareness of the dangers of the sun. Swiss consumers are becoming increasingly aware of the necessity to protect their skin from harmful rays, ...

Aug 2014 | US$900 | Add to cart | View details

Country Report

Tobacco in Switzerland

The smoking ban in public places and strict tobacco legislation made it much harder and more uncomfortable for smokers. The anti-smoking campaigns run by the government, the medical establishment and lobby groups raised awareness of the health risks ...

Jul 2014 | US$1,900 | Pages: 61 | Add to cart | View details
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