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 Market Research for Switzerland

Euromonitor publishes reports on industries, consumers and demographics in Switzerland.

  • Industry specific reports offer insight into market size and market share in Switzerland; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Switzerland report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Switzerland in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Switzerland statistics factfile.

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Country Report

Consumer Health in Switzerland

Consumer health sales in Switzerland performed positively albeit moderately in value terms in 2014. The key factor contributing to this modest performance is the Swiss federal authorities’ efforts to control health expenditure notably by implementing...

Apr 2015 | US$2,650 | Pages: 100 | Add to cart | View details

Country Report

Sports Nutrition in Switzerland

Sport activities are experiencing growing appeal amongst the Swiss population in line with the prevailing health and wellness trend. Running and cycling competitions grow in popularity and are an opportunity for people to socialise and share ...

Apr 2015 | US$990 | Pages: 19 | Add to cart | View details

Country Report

Vitamins and Dietary Supplements in Switzerland

The health and wellness trend remains amongst the most significant factors behind the good performance of vitamins and dietary supplements. Consumers increasingly place greater emphasis on healthy diets and wellbeing, whilst vitamins and dietary ...

Apr 2015 | US$990 | Pages: 38 | Add to cart | View details

Country Report

Weight Management in Switzerland

The rate of obesity (BMI > 25) of the Swiss population increased from 30% in 1992, to 37% by 2014. Since obesity and being overweight are directly caused by poor nutrition and a lack of physical activity, the Swiss Federal Office of Health (BAG) ...

Apr 2015 | US$990 | Pages: 22 | Add to cart | View details

Country Report

Wound Care in Switzerland

Growth in 2014 for wound care was steady, in line with the growth experienced over the review period. There is no big development in the category as wound care is a basic item that consumers usually stock or purchase when necessary. Sales of sticking...

Apr 2015 | US$990 | Pages: 19 | Add to cart | View details

Country Report

Apparel and Footwear Specialist Retailers in Switzerland

Domestic demand for apparel and footwear remains weak, and is decreasing. The negative trend in 2014 was driven by the weather conditions, which were particularly detrimental to apparel and footwear specialist retailers. The warm winter, and ...

Mar 2015 | US$990 | Pages: 46 | Add to cart | View details

Country Report

Direct Selling in Switzerland

In 2014 direct selling strengthened its position as a distribution channel which is appreciated by Swiss customers for its proximity and personal service. Taking into account the rapid growth of internet retailing, most direct selling companies ...

Mar 2015 | US$990 | Pages: 31 | Add to cart | View details

Country Report

Electronics and Appliance Specialist Retailers in Switzerland

Consumers increasingly favour buying their electronic equipment over the internet, where they can find better bargains. According to research conducted in 2012 by PricewaterhouseCoopers, 39% of respondents admitted they exclusively bought their ...

Mar 2015 | US$990 | Pages: 42 | Add to cart | View details

Country Report

Grocery Retailers in Switzerland

Similar to 2013, cross-border grocery shopping continued to increase in 2014, and a rising willingness to drive more often and to travel longer distances to shop abroad was also visible. The main reason was still cheaper prices, despite an overall ...

Mar 2015 | US$990 | Pages: 62 | Add to cart | View details

Country Report

Health and Beauty Specialist Retailers in Switzerland

With the birth rate falling and baby boomers retiring, Switzerland continues to be characterised by an ageing population. In 2009 the percentage of the Swiss population aged 65 and over was 17%, and it is expected to peak at 19% by 2019. People ...

Mar 2015 | US$990 | Pages: 47 | Add to cart | View details

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