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Global Briefing

The Resilience of Leisure Travel

May 2011

Price: US$2,000

About this Report

About this Report

Leisure travel has shown a degree of resilience to the economic downturn, with the declines recorded in 2009 being smaller than those seen in business travel. With strong growth rates in 2010 and a brand new class of leisure traveller emerging rapidly in developing markets, future forecasts point to a positive sales performance and new opportunities for travel and tourism business willing and able to capitalise on this segment.


What this report includes

  • Up-to-the minute analysis of the latest trends in the industry
  • New product development, forecasts and other themes
  • Unique graphics and illustrated case studies
  • Most recent brand and company news
  • New insight into the size and shape of the market

Why buy this report

  • Clear, concise powerpoint format makes it easy to digest
  • Leading industry opinion keeps you abreast of latest news and trends
  • Forward-looking outlook on a category, market or issue affecting the industry
  • Latest five year forecasts assess how the market is predicted to develop
  • Understand the competitive environment, the leading players and brands

Delivery format

PDF/PPT
Downloadable from MyPages

Table of Contents

Table of Contents

Introduction

Scope

Key findings

Global and Regional Analysis

Leisure travel on the rebound

Business travel shows strong rebound

Emerging markets lead disposable income growth in 2010

Global leisure travel at a glance 2010

Leisure spending growing in emerging markets

Winners and losers in total leisure trips 2010

Hong Kong is the most visited city

Key Trends and Developments

Value for money offers gaining popularity

Leisure travel demand grows “older”

Leisure travellers are more adventurous

Mixing business and leisure

Luxury travel demand snapshot

Role of social media for leisure travellers

Social media to spot offers and discounts

Rail strives to attract green-conscious leisure travellers

Experiences are key

North America leads leisure travel online sales

Dynamic packaging to improve margins

Spa sales are fast developing in India

North America: The king of attractions

Most popular tourist attractions worldwide

Global Prospects

Flat future growth

Emerging markets drive future growth

Future drivers for leisure tourism

Asia-Pacific countries are the biggest winners

Report Definitions

Definitions

Samples

The-Resilience-of-Leisure-Travel.jpg

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