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Greece

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Country Report

Wipes in Greece

Personal wipes continued to outperform home care wipes in 2011. The recession certainly affected both categories, however, as neither have commodity status in Greek households. Discounts were prevalent throughout the year, and largely contributed to ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Away-From-Home Tissue and Hygiene in Greece

The steep decline witnessed in footfall in horeca, resulting from declining disposable incomes, significantly negatively affected AFH tissue. Consumers went out less; hence operators’ need for tissue supplies also went down. For this reason, current ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Cotton Wool/Buds/Pads in Greece

Cotton wool/buds/pads are considered basic and essential products for all households, and therefore sales were not severely affected in volume terms in 2011. The impact of the recession was more qualitative, meaning that a migration to private label ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Incontinence in Greece

The ageing population secured growth in incontinence in 2011 regardless of the recession, yet the category was not completely resilient to the recession. Growth in 2011 in volume terms was undoubtedly slower in comparison with previous years, whilst ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Nappies/Diapers/Pants in Greece

Nappies/diapers/pants was also affected by the recession, albeit to a milder extent in relation to other categories. Parents, although seeing their disposable incomes shrinking, were still not prepared to considerably cut their spending when it came ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Tissue and Hygiene in Greece

With most tissue and hygiene products having commodity status for Greek households, volume sales were not severely affected by declining disposable incomes. Consumers certainly stocked less and tried to control their consumption of different ...

Jun 2012 | US$2,400| Add to cart | View details ›

Country Report

Retail Tissue in Greece

The economic crisis led to significant changes in consumer behaviour with regard to retail tissue. With most products having commodity status, volume sales were not severely affected, yet ever more consumers started to do their shopping for tissue ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Sanitary Protection in Greece

Having commodity status amongst the female population, volume sales of sanitary protection products were not severely affected by the economic downturn and cuts in consumer spending. Branded products continued to account for the bulk of sales, and ...

Jun 2012 | US$900| Add to cart | View details ›

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