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Country Report

Away-From-Home Tissue and Hygiene in Hungary

Although tourism started to recover from the effects of the global financial crisis and saw a better year in 2011, tourism continued to see weaker performance than that achieved prior to the onset of the global financial crisis. The financial ...

Aug 2012 | US$900| Add to cart | View details

Country Report

Cotton Wool/Buds/Pads in Hungary

As cotton wool/buds/pads is among the smaller categories in tissue and hygiene, with limited growth potential, significant change is rarely seen from year to year. Demand for cotton wool/buds/pads in Hungary tends to be relatively stable, as ...

Aug 2012 | US$900| Add to cart | View details

Country Report

Incontinence in Hungary

In 2011, demand for incontinence products was boosted by manufacturers’ efforts to promote the importance of these products. Furthermore, ongoing population aging contributed to strong retail volume sales growth in 2011. While well-known brands ...

Aug 2012 | US$900| Add to cart | View details

Country Report

Nappies/Diapers/Pants in Hungary

Although the number of newborns has been declining for years in Hungary, nappies/diapers/pants again saw positive retail volume and value sales growth in 2011. Performance was boosted by the widening range of pants and swim pants available, as well ...

Aug 2012 | US$900| Add to cart | View details

Country Report

Tissue and Hygiene in Hungary

As disposable income levels remained relatively low and the lingering effects of the economic crisis continued to affect the spending power of consumers, tissue and hygiene saw moderate retail value sales growth in 2011. While some categories, such ...

Aug 2012 | US$2,400| Add to cart | View details

Country Report

Retail Tissue in Hungary

Retail tissue is a relatively stable, rather than dynamic, category in Hungary. Consumers remained highly price-sensitive in 2011 and, as a result, choose cheaper products, to the benefit of private label. As some retail tissue products, including ...

Aug 2012 | US$900| Add to cart | View details

Country Report

Sanitary Protection in Hungary

Although leading manufacturers tend to regularly innovate in terms of their brands and products, sanitary protection did not witness significant change in 2011. This contributed to retail value sales seeing a decline of 1% in current value terms in ...

Aug 2012 | US$900| Add to cart | View details

Country Report

Wipes in Hungary

Wipes in Hungary remained dominated by baby wipes in 2011, which accounted for a retail value sales share of 78%. Baby wipes saw positive retail value sales growth of 5% in 2011, which drove the performance of wipes as a whole. Over the review ...

Aug 2012 | US$900| Add to cart | View details