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Country Report

Incontinence in Ukraine

Consumption of incontinence products keeps increasing in Ukraine with the aging of the population. It creates a good foundation for the development of the category. According to manufacturers, a significant proportion of sufferers still use sanitary ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Nappies/Diapers/Pants in Ukraine

In Ukraine the birth rate dropped slightly in 2011. The birth rate reached its peak during 2008-2009, and no great increase is expected in the near future. The lower birth rate led to a lower increase in value sales of less than 7% in 2011, in ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Tissue and Hygiene in Ukraine

The tissue and hygiene market is reaching saturation point in Ukraine. At the same time, consumers remain very price-sensitive when purchasing tissue and hygiene products. In 2011, consumers’ disposable income and purchasing power slightly declined ...

Jul 2012 | US$2,400| Add to cart | View details

Country Report

Retail Tissue in Ukraine

In 2011 the market was influenced by the economic crisis to a similar extent that it was in previous years, however, the impact was that not significant. The policies of retail chains had a key impact on sales. In response to the threat of a new ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Sanitary Protection in Ukraine

During the review period, consumers were interested in cheaper product options in order to save money and preferred good value for money. Also, new standards in sanitary protection have been emerging in Ukraine. From the longer term perspective, ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Wipes in Ukraine

Wipes is seeing increased penetration as Ukrainian consumers appreciate the convenience and hygiene offered by these products. While some wipes categories (general purpose wipes) compete with pocket handkerchiefs and boxed facial tissues, others have...

Jul 2012 | US$900| Add to cart | View details

Country Report

Away-From-Home Tissue and Hygiene in Ukraine

As the economic crisis is still having an effect on the economy, key consumers of AFH products – offices, hotels and medical establishments – have to manage their purchases with reduced funding. In addition, as prices were increased over time, ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Cotton Wool/Buds/Pads in Ukraine

Companies offered homogeneous standard products in cotton wool/buds/pads, which were very similar and often almost the same from different companies and brands. They usually offered a wide range of pack sizes and formats in order to differentiate ...

Jul 2012 | US$900| Add to cart | View details