About this Report
In an environment of high taxes and harsh anti-smoking measures, Western Europe has seen some of the world’s biggest falls in cigarette volumes with attendant rises in RYO and cigarillos as consumers seek a cheaper smoke. Volume falls will continue as smoking prevalence declines, along with a reduction in consumption by remaining smokers, though multinational activity in new sub-brands to prop up share and drive value in a shrinking market will keep value sales afloat.
What this report includes
- Up-to-the minute analysis of the latest trends in the industry
- New product development, forecasts and other themes
- Unique graphics and illustrated case studies
- Most recent brand and company news
- New insight into the size and shape of the market
Why buy this report
- Clear, concise powerpoint format makes it easy to digest
- Leading industry opinion keeps you abreast of latest news and trends
- Forward-looking outlook on a category, market or issue affecting the industry
- Latest five year forecasts assess how the market is predicted to develop
- Understand the competitive environment, the leading players and brands
