Euromonitor International publishes the world's most comprehensive market research on the toilet care industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends and sub-category level information. 

learn more

Country Report

Toilet Care in Kenya

Apr 2017

There are around 10 million people in Kenya who live in slums, of which around 8 million do not have access to a clean toilet. In the slums of the Kenyan capital, Nairobi, toileting means using a local pit latrine or a “flying toilet”, where the ...

US$990
View details Add to cart
Company Profile

Church & Dwight Co Inc in Home Care

Apr 2017

Recent changes in US laundry care have significantly increased the competitive pressure on Church & Dwight. This profile examines how the company’s core value-orientated positioning is being squeezed by factors such as Procter & Gamble’s ongoing ...

US$570
View details Add to cart
Country Report

Toilet Care in Italy

Apr 2017

Toilet care sales remained healthy in 2016 with the category achieving 3% growth in value sales over the previous year. This was also much higher than the CAGR for the review period. The fortunes of the category improved towards the end of the review...

US$990
View details Add to cart
Country Report

Toilet Care in Cameroon

Apr 2017

Current value sales of toilet care sales grew by 7% in 2016. However, this category is a niche considered by most consumers of middle- and low-income groups as purely ostentatious in nature and not essential. This performance was mostly driven by ...

US$990
View details Add to cart
Country Report

Toilet Care in New Zealand

Apr 2017

Cageless formats continued to develop for ITBs over the review period, and into 2016, at the expense of caged alternatives (rim blocks or liquid products which are caged and are hooked over the toilet rim). Through its range of Duck gel discs, SC ...

US$990
View details Add to cart
Country Report

Toilet Care in Taiwan

Mar 2017

Toilet care is a mature and competitive home care category in Taiwan, although consumers are still looking for better ways to clean their toilets and keep them smelling good after cleaning. Therefore, manufacturers in the category are investing in ...

US$990
View details Add to cart
Country Report

Toilet Care in Hong Kong, China

Mar 2017

Toilet care recorded stronger current value growth in 2016 compared with 2015. Consumers were willing to invest in premium products that offered more convenience, such as in-cistern devices. However, the switch between products within toilet care ...

US$990
View details Add to cart
Country Report

Toilet Care in Malaysia

Mar 2017

The major players in toilet care reduced their marketing and advertising activity in 2016 and most of them did not advertise their brands on television or in the print media. This led to negative growth being recorded in in-cistern devices and rim ...

US$990
View details Add to cart
Country Report

Toilet Care in the Philippines

Mar 2017

In the Philippines, sales of toilet care products generally depend on the presence of toilets in households and toilet hygiene trends. According to the Philippine Statistics Authority, 94% of Filipino families had access to a sanitary toilet facility...

US$990
View details Add to cart
Country Report

Toilet Care in Australia

Mar 2017

Efficacy tops the list of the most important attributes in a cleaning product, and consumers in Australia often base their purchasing decision on prior experience with a particular brand to perform a household chore. A cleaning product that has ...

US$990
View details Add to cart
Company Profile

Kao Corp in Home Care

Mar 2017

Japan’s leading home care player, Kao, faces significant challenges in its domestic market. This profile analyses the company’s efforts to counter maturity and intensifying competition in key categories through innovation and marketing targeting ...

US$570
View details Add to cart
Country Report

Toilet Care in the United Arab Emirates

Mar 2017

Consumers are continuing to shift to more specialised products in home care. Toilet care is by far the fastest-growing category within home care. Along with population growth, the specialised benefits products within toilet care offer are driving ...

US$990
View details Add to cart
Country Report

Toilet Care in India

Mar 2017

Hygiene has become an extremely important factor for local consumers’ wellbeing. With Indians becoming increasingly aware of the need for greater sanitation at home, the demand for toilet care is increasing. In addition, the government initiative to ...

US$990
View details Add to cart
Country Report

Toilet Care in Vietnam

Feb 2017

2016 witnessed an increase in the numbers of people in Vietnam leading very busy and hectic lives, especially among those living in major cities and urban areas, where the lives of many consumers have steadily become busier due to their daily work ...

US$990
View details Add to cart
Country Report

Toilet Care in Pakistan

Feb 2017

Unbranded products in the grey market presented a challenge to branded toilet care products in 2016 due to the price-competition offered by the former. Due to a lack of awareness for high-quality products and their low affordability, much of the ...

US$990
View details Add to cart
Country Report

Toilet Care in Estonia

Feb 2017

Toilet care products are benefiting from a number of competitive advantages over bleach, especially as increasing disposable income is reducing the significance of the disparity in prices between the two categories. Toilet care products are widely ...

US$990
View details Add to cart
Country Report

Toilet Care in Austria

Feb 2017

Toilet care benefited from two distinctive factors in 2016. Firstly, growing consumer awareness of health and hygiene triggered a stronger demand for products that not only clean toilets effectively, but also rid them of bacteria and germs. Consumers...

US$990
View details Add to cart
Country Report

Toilet Care in Germany

Feb 2017

User-friendliness and innovation have driven sales of toilet care in 2016. German consumers are demanding products that are effective in removing germs and stains but are also easy to use. There is a growing demand for products that keep the toilet ...

US$990
View details Add to cart
Country Report

Toilet Care in Spain

Feb 2017

In 2016, toilet care recorded a 2% decline in current value sales. Despite better economic indicators which the Spanish economy is recording and some improvement in the employment rate, toilet care has not managed to gain interest amongst Spanish ...

US$990
View details Add to cart
Country Report

Toilet Care in the United Kingdom

Feb 2017

In 2016, toilet care in the UK recorded another year of strong value growth, which was despite consumer confidence falling from the previous year. Growth was largely attributable to an increasing number of consumers becoming used to purchasing ...

US$990
View details Add to cart
Page 1

    Recently Viewed

    Market Research Solutions

    Passport

    Market Intelligence Systems

    Passport Consumer Appliances is the leading on-line market intelligence system for strategic, corporate and marketing planning. A regional subscription delivers unrivalled levels of research and analysis for major and small consumer appliances, helping you make clear, confident decisions.


    Passport Major Appliances
    Americas
    Passport Small Appliances
    Asia Pacific and Australasia
    Passport Major Appliances
    Eastern Europe

    Passport Small Appliances
    Middle East and Africa
    Passport Major Appliances
    Western Europe



    Learn more

    Custom Research Projects

    Every project designed to your needs.

    Learn more

    market research bulletins

    Your number one resource for industry news and trends

    Sign up now