Sales in toilet care (overall) are expected to slump into marginally-negative volume growth and declining value growth over the forecast period. That said, rim blocks is expected to maintain its positive performance in both value and volume terms, as this format continues to attract consumers due to its convenience and efficiency.
In-cistern devices, on the other hand, will continue to lose sales over the forecast period. In line with this decreasing demand, we expect manufacturers will focus on the more popular format of rim blocks, and we will see lower levels of innovation in in-cistern devices.
Connected to the aforementioned points which indicate the popularity of private label in toilet care, a question remains about the success of these options moving forward. As the economy improves and consumers' purchasing power becomes stronger, it is likely that a portion of consumers will start to trade up again – which could damage private label sales.
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Understand the latest market trends and future growth opportunities for the Toilet Care industry in Slovakia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Toilet Care
This is the aggregation of in-cistern devices, ITBs and liquids/powders, mousses, tablets and toilet cleaning systems.
See All of Our DefinitionsThis report originates from Passport, our Toilet Care research and analysis database.
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